Shaw Contract Marketing and Data Analysis Manager- Melbourne

3 months ago

Richmond, Australia Shaw Full time

Job Title

Shaw Contract Marketing and Data Analysis Manager- Melbourne

Position Overview

Shaw Contract Group Australia PTY LTD supplies carpet and resilient products that give foundation to spaces and support to the people within them. At the heart of Shaw Contract Group Australia, we create products and solutions that positively impact people and the planet.

Position Overview:

The role of the Marketing and Data Analysis Manager for Shaw Contract Group Australia is to use data analysis to create marketing tools to help grow the COREtec® brand revenues and increase profits in Australia and New Zealand. The Marketing and Data Analysis Manager will develop and execute strategic plans for sales and marketing initiatives using data analysis. The Marketing and Data Analysis Manager will work with the Australian sales team as well as with the COREtec® marketing teams across the world.

Job Duties:

Drive increasing business revenue, identify and develop new opportunities and build/expand the presence of the COREtec® brand in Australia

Analyze Sales data to gain insights into sales performance, trends, and patterns

Establish communication channels and maintain relationships with key accounts to understand marketing needs and create strategic marketing plans

Track new trends, recommend products and services, propose and develop new strategic partnerships

Develop sales and marketing dashboards and analytical tools

Collect and analyze sales data from various sources, including CRM systems and marketing automation platforms Develop and maintain data models to support sales analysis

Use knowledge of the latest AI and data synthesis techniques for generating marketing insights

Make and give presentations to Architects, Designers, and Flooring Distributors, and develop marketing campaigns that meet the needs of these specific audiences

Present marketing opportunities to the business and help to develop marketing strategies

Setup and execute marketing strategy tailored to the preferences and trends of the Australian and New Zealand markets

Liase with European COREtec® brand leaders and product development teams to communicate Australian needs

Evaluate market response to refine sales and marketing strategy to increase brand awareness

Develop and strengthen internal and external relationships that will lead to increased market share

Qualifications:

A college or University diploma or equivalent is required

Bachelor’s degree in a Business, Data Analytics, Engineering, or Marketing discipline

2+ years of marketing experience with a focus of sales data analysis

Strong modelling techniques and analytical skills with demonstrated ability to find solutions without specific step-by-step instructions

Knowledge of resilient flooring including: LVT, WPC, SPC required; COREtec® experience preferred

Experience managing corporate partners and design firm relationships

Ability to travel to Europe and New Zealand

Domestic overnight travel up to 60%

International overnight travel up to 10%

Ability to speak Dutch preferred

Ability to work independently with minimal supervision

Shaw Contract Australia

Ours is an optimistic agenda that places power for positive change at scale in all our hands for people and planet.

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Work Shift

Shaw Industries is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, gender identity, religion, sexual orientation, national origin, disability, genetic information, pregnancy, protected veteran status, or any other protected characteristic as outlined by federal, state, or local laws.

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