Content Manager

3 weeks ago

North Strathfield, Australia Wedded Wonderland Full time

Wedded Wonderland, the leading luxury wedding publication, is seeking a passionate and experienced Content Manager to oversee all content creation and curation across our diverse platforms. This role is perfect for a creative individual with a keen eye for detail and a deep understanding of the luxury wedding market.

Responsibilities:

  • Content Strategy & Briefing: Develop and implement a comprehensive content strategy across all platforms (social media, digital, newsletter, magazine) that aligns with Wedded Wonderland's brand identity and audience interests.

  • Brief Creation & Management: Create detailed and inspiring briefs for internal and external content creators (writers, photographers, videographers, etc.) ensuring alignment with the overall content strategy and brand guidelines.

  • Content Review & Editing: Review and edit all content submissions (internal and external) to ensure high quality, accuracy, and consistency in tone and style.

  • Collaboration & Partnerships: Manage content collaborations with partners and sponsors, ensuring seamless integration and brand alignment.

  • Platform Optimization: Optimize content for each platform, considering best practices for SEO, engagement, and user experience.

  • Trend Monitoring: Stay informed about the latest trends in the luxury wedding industry, social media, and content marketing.

  • AI Tools & Automation: Explore and utilize AI tools to enhance content creation, streamline workflows, and improve efficiency.

  • Performance Analysis: Track and analyze content performance across all platforms, providing insights and recommendations for optimization.

  • Dynamic Content Calendar Management: Develop and manage a dynamic content calendar that ensures a consistent flow of engaging content, facilitates cross-promotion of materials and storytelling across platforms, and maximizes audience reach.



Requirements

Qualifications:

  • 5+ years of experience in content management within the luxury, travel, wedding, or lifestyle industries.

  • Proven track record of developing and executing successful content strategies across multiple platforms.

  • Exceptional writing, editing, and proofreading skills.

  • Strong understanding of SEO principles and best practices.

  • Experience working with social media platforms and content management systems.

  • Keen aesthetic eye and attention to detail.

  • Excellent communication and interpersonal skills.

  • Ability to manage multiple projects simultaneously and meet deadlines.

  • Proactive and solutions-oriented mindset.

  • Appreciation for AI tools and their application in content creation.



Benefits

Bonus Points:

  • Experience with Adobe Creative Suite (Photoshop, InDesign).

  • Familiarity with Google Analytics and other data analysis tools.

  • Existing network of contacts within the luxury wedding industry.

Benefits:

  • Be part of a dynamic and passionate team in the exciting world of luxury weddings.

  • Opportunity to contribute to a leading publication and make a real impact.

  • Competitive salary and benefits package.

  • Exposure to the latest trends and technologies in content creation.



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