Brand Social Media Specialist

Join to apply for the Brand Social Media Specialist role at PharmaCare Laboratories.1 day ago Be among the first 25 applicants.About UsJob Type : Permanent - Full TimeLocation : Warriewood, NSWJob Category : Digital MarketingAt PharmaCare, we are dedicated to enriching people's lives through improved health and wellness.
As an Australian born and built success story, we are proud of our heritage and remain a 100% Australian owned and family operated business.
We have built on our success at home and now have sales and marketing operations around the globe, where we sell and market our well-known and trusted brands.Our success comes from our performance-led culture, and we want our people to succeed.
We encourage ownership and integrity with an entrepreneurial flair.
Based on the Northern Beaches, we live the life we promote.This is more than a job; it's a chance to be part of something bigger.
At PharmaCare, your career can grow alongside brands that are trusted by millions.Extras you'll loveOn-site 3-level gym with dedicated personal trainers and daily classesFull-time barista with free coffee and smoothiesGenerous monthly product allowance to support your health and wellbeingPaid parental leave, subsidised health and salary continuance insuranceFlexible start and finish timesOnsite parkingEmployee assistance and wellbeing initiativesOngoing training and development programsLeave loadingJob DescriptionAbout the roleWe're seeking a strategic and creative Brand Social Media Manager to lead the organic social media presence across our brand portfolio.
This role is responsible for shaping and executing compelling, insight-driven strategies that grow brand awareness, deepen community engagement, and contribute to business growth.You'll translate brand strategy into powerful social-first storytelling across platforms like Instagram, TikTok, and Facebook—balancing creativity with analytics.
Working closely with the brand and digital marketing teams, you'll ensure every post, story, and comment reflects the brand's voice and purpose.This is a hands-on, high-impact role for someone who thrives in a fast-paced environment, is tapped into emerging trends, and knows how to create content that connects authentically and performs commercially.The main responsibilities will include strategy & planning, content creation and execution, community management, analytics, and optimisation.Develop and execute organic social strategies, plan content and campaigns, monitor trends and performance, align with brand priorities, and manage budgets efficiently.Create engaging mobile-first content, craft compelling captions and visuals, balance UGC with studio assets, collaborate on localized campaigns, and manage content approvals for brand and regulatory compliance.Manage social communities, monitor engagement, build advocate relationships, and ensure safe, brand-aligned interactions.Collaborate across teams to align content with strategy, optimize campaigns, and support brand protection efforts.Desired Skills And ExperienceAbout youIdeally, you will have 2–3 years of hands-on experience in social media management within a brand or agency, with deep knowledge of Instagram, TikTok, Facebook, YouTube, LinkedIn—plus emerging platforms—and be degree qualified in Marketing, Communications, Digital Media, or similar.Demonstrated skill in mobile content creation and editing (e.g., CapCut, InShot, Canva, VSCO)Strong copywriting and storytelling skills tailored to different platforms and audiencesComfortable juggling multiple brand accounts, calendars, and prioritiesAnalytical mindset: confident with performance data and tools (e.g., Meta Business Suite, GA4, Sprout Social)Collaborative spirit and ability to liaise across creative, digital, PR, and brand teamsStrong project management, organization, and attention to detailBonus: influencer coordination experience and experience with social commerceSeniority levelEntry levelEmployment typeFull-timeJob functionMarketing and SalesIndustriesRetail Health and Personal Care ProductsReferrals increase your chances of interviewing at PharmaCare Laboratories by 2x.Sign in to set job alerts for "Social Media Marketing Specialist" roles.Sydney, NSW, Australia — 1 day agoSydney, NSW, Australia — 4 weeks agoSurry Hills, NSW, Australia — 6 days agoOther similar roles and postings are regularly updated.
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