Performance Marketing Manager

2 weeks ago

Sydney, New South Wales, Australia Thedrivegroup Full time

Digital Agency
- Hybrid / WFH model
- Sydney based
- Our client an eCommerce agency is looking for a Performance Marketing Manager, you will be responsible for helping clients improve their acquisition marketing campaigns by managing their paid advertising campaigns and providing strategic optimizations.- You will report to the Head of Performance Marketing and contribute to our paid media service offering from an awareness, strategic, and sales perspective.**Responsibilities**:
- Build and manage client campaigns from start to finish
- Manage performance campaigns across multiple verticals & countries
- Day-to-day contact with clients and team members
- Optimize accounts to achieve client KPIs & business objectives
- Prepare weekly/monthly performance and insight reports, including communicating key insights & recommendations to clients
- Maintain a data-driven approach through continual experimentation and optimization to achieve business goals
- Collaborate with the Head of Performance Marketing around processes of how work is allocated, approved, amended, and tracked within the team
- Collaborate and communicate with the internal team on projects/clients where there is a crossover of services
- Constantly improve knowledge & abilities by keeping up with the latest SEM and paid media trends

**Key Skills**:

- At least 3-4 years of experience in SEM & Social - agency experience preferred
- Proven track record of developing, implementing and optimizing cost-effective & high-performing paid search and other paid media strategies across but not limited to Google Ads, Facebook & Instagram Ads, YouTube Ads, Google Analytics, Bing Ads & Google Shopping
- Good analytical skills and a metrics measurement background
- Deep understanding of bidding, targeting, creative, audience and platform optimization capabilities
- Highly tuned attention to detail
- Strong understanding in paid performance campaigns
- SEO knowledge is preferred but not essential.
- Strong communication skills & comfortable dealing with people of all levels
- Able to demonstrate self-sufficiency, self-motivation and proactiveness

This role is based in Sydney and has a hybrid work model in place.

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- TheDriveGroup is 100% committed to improving meaningful diversity in the technology industry._
- If you have the right skills and attitude we would love to hear from you_

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