B2B Marketing Specialist

**Company Description** Are you ready to be a big part of something big?**

At carsales, we're all about making buying and selling a great experience. For over 25 years we've been evolving with the new economy to help people choose how they move today and tomorrow.

When it comes to your career, we want to provide big opportunities to help you make a big impact. But for this to be possible, we strive to feel small. Small enough to quickly change tack, small enough to learn from different departments and small enough to connect authentically with leadership.

With a vision to be the global leader in online vehicle marketplaces. We transform how people buy and sell across the globe. We discover new ideas and make them happen. We continue to grow, and we continue to evolve - and we aren't afraid to make big bets.

Not something you'd expect from one of the country's biggest tech companies, is it?

And one of the best parts? We give you the autonomy to choose the working location that best suits your lifestyle - Office, Hybrid or Anywhere.

**What's on offer**:

- A place where you can move your career forward, where you'll be continuously backed to make new ideas happen, and the chance to do work that makes real, significant impact in the world.
- We're proud to be recognised as one of Australia's Best Workplaces by Great Place to Work, a Family Friendly Workplace, a WORK180 endorsed employer for women and WGEA Employer of Choice for Gender Equality.
- The support of a highly engaged, high-performing team including a leadership team that's you'll actually have face time with.
- 24 weeks paid parental leave for primary caregivers, four weeks paid secondary caregivers leave, six weeks paid gender affirming care leave.

**Job Description** What you'll do**:
As the B2B Marketing Specialist you will be a key member of the marketing team responsible for supporting our dealer and OEM clients within the Automotive, Industry and Leisure verticals, and working closely with commercial and product stakeholders to help develop and execute go-to-market strategies.
- Work closely with your team and key stakeholders to help plan and execute on the annual B2B marketing roadmap
- Develop customer communications for our B2B clients, writing succinct and clear copy that embodies our carsales tone of voice
- Work closely with internal design, insights, product & automation teams to develop campaigns to support our commercial and marketing objectives
- Lead the launch of marketing activity across relevant owned, earned and paid media channels with appropriate messaging in line with carsales' go-to-market framework
- Identify relevant trends and insights from our customer data and market research to inform marketing and sales collateral, and engage customers through thought-leadership activity
- Project manage content development and execution at key industry and customer events
- Track marketing campaign performance and socialise results to business stakeholders

**Qualifications** What are we looking for?**
- Solid understanding of key B2B marketing and go-to-market principles
- Excellent interpersonal skills and the ability to form lasting relationships with stakeholders
- Strong project management skills and ability to work to strict deadlines
- Excellent copy-writing skills and experience producing customer-facing written communications
- Demonstrated organisational skills and attention to detail, and ability to balance the big picture with getting the important things right
- Ability to work individually and collaboratively alongside a range of teams
- A creative thinker with a good eye for effective design and a flair for translating complex information and data into easy-to-understand solutions

**Additional Information** A few other things we want to let you know about...**
- We know how important keeping that balance between work/life is and have a range of flexible working options on offer, including part time work. We are open to this conversation during our recruitment process - if you want to know more just ask.
- We are a proud Circle Back Initiative Employer which means we are committed to responding to every job applicant.

**So come and join our team - because every role is a big role in our plans to go big.