Commercial Marketing Manager

2 weeks ago

Melbourne, Victoria, Australia Puma Full time

**YOUR TALENT**:

- Bachelor's degree or higher.
- 3-5 years of Trade/Retail Marketing experience for a multi-category brand, ideally in the sport/lifestyle industry.
- Strong project and budget management skills.
- Proven relationship management and stakeholder engagement abilities.
- Expertise in marketing calendar development, management, and execution.
- Excellent written, verbal, and presentation skills.
- Ability to work independently, multitask, and thrive in a fast-paced environment.
- Detail-oriented, resourceful, proactive, and highly organized.
- Self-motivated with a passion for creative marketing.
- Proficiency in MS Office (expert level) and Photoshop (beginner level).

**YOUR MISSION**:
Why Join PUMA?
At PUMA, we push boundaries, innovate fearlessly, and foster a culture of excellence. Located in Moorabbin, Australia, you'll be part of a fast-paced environment where your talents will drive real business success.

As a Commercial Marketing Manager, you'll take ownership of delivering innovative marketing strategies and activations across all retail environments in Australia and New Zealand.

Your Role:

- Develop integrated marketing plans to drive brand consideration and sell-through across PUMA, wholesale, full-price, and outlet environments.
- Plan and execute campaigns aligned with business strategy, managing Marketing Calendars to support key launches, activations, and new store openings.
- Drive traffic, consideration, and conversation through various channels and ensure asset and imagery guidelines are followed for key launches.
- Develop local marketing toolkits for community-focused activities and deliver post-campaign reports to stakeholders.
- Manage team member engagement and incentive activities with Sales and Retail Operations teams.
- Build meaningful relationships with internal teams, third-party agencies, and partners, while liaising with Regional and Global Marketing teams on bespoke projects.
- Align social media messaging and content with the Brand Marketing team.
- Support Go-To-Market sell-in presentations, seasonal marketing planning, and track competitor activity, sharing insights across the business.
- Manage campaign and annual budgets, processing invoices and planning seasonal product seeding for gifting, influencer activity, and promotions.
- Support preparation and communication of Digital Asset packs.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

PUMA supports over 21,000 employees across 51 countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

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