Marketing Social

2 weeks ago


Melbourne, Victoria, Australia Kogan Full time

Whether you're a junior Marketer with a couple of years in Social Media / PR experience, or have honed your craft and are looking to diversify into a pure-play online business, this is a great opportunity to utlise your Marketing skills with Australia's pioneer of e-Commerce

**In this role you'll be responsible for**:

- Developing and executing the Social Media and PR content strategy for Kogan, Dick Smith, Brosa and Matt Blatt to increase brand awareness and drive sales
- Ownership of all social media channels including content production, scheduling and monitoring of content across Instagram, Facebook, TikTok, and LinkedIn
- Content creation inline with the strategy, the brand style and tone of voice guidelines
- Identifying and executing fresh, innovative & exciting ideas through regularly reviews of industry news, competitor landscape and trends
- Manage multiple projects from inception to completion, with the ability to switch from one to the other seamlessly
- Managing Social Media and PR briefs, including targeting, budgeting, and monitoring performance
- Monitoring and analysing media coverage and creating reports on performance, providing insights and recommendations for improvement
- Managing the PR & Social Media budget and ensuring all activity is cost-effective
- Manage the external agencies, including briefing and assisting in the creation of PR and Social assets

**To be successful in this role, you should be**:

- University Degree qualified in a relevant field (Marketing, Communications or similar)Demonstrated experience working in Marketing Communications, Social Media, PR or similar, preferably within Retail, FMCG or eCommerce
- Passionate about Social Media and PR, with the ability to effectively engage customers through innovative, brand aligned content
- Have a proven ability to build and maintain effective relationships, through exceptional communication and engagement
- Able to manage multiple projects, with the ability to switch from one to the other seamlessly
- Comfortable working within a fast-paced, dynamic environment. Being agile and adaptable is key to success
- Inquisitive and ready to be challenged - we're not afraid of putting in hard work to deliver a superior product
- Work with an incredible team to solve important challenges, helping to drive Australia and New Zealand's eCommerce future
- Your role has a lot of ownership, autonomy and little red tape. You'll be empowered to achieve positive outcomes and your work will have a real impact
- You'll be at the forefront of the eCommerce industry with us and be part of a company that are the Pioneers of eCommerce in Australia
- Be an Intrepreneur, playing a hands on role in shaping our strategy at our HQ
- A range of employee benefits such as; complimentary Kogan First Membership, team exclusive discounts, Health & Wellness program, Learning & Development and Lunch & Learns, Hackathons, Team member referral program, Company and team events and celebrations, community engagement (volunteering) and extensive career development opportunities plus loads more

**To apply**

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About Us*

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