Trade Marketing Executive

1 week ago

Melbourne, Victoria, Australia Beacon Lighting Full time

**Full Time Fixed Term Contract (Until September 2026) in an award-winning Marketing team**:

- **State of the art offices above our latest flagship store in Nunawading**:

- ** Great company culture and benefits with hybrid working arrangements**

**ABOUT BEACON LIGHTING**

Our story began in Melbourne in 1967 with a single store and the drive to brighten up people's lives. Since then, we've grown to become Australia's leading residential lighting retailer and trade supplier, with over 120 stores nationwide and a team of over 1,100 people in Australia and beyond. Our customers are at the heart of everything we do. And it's their wellbeing that drives us to develop stylish, innovative and energy-efficient products that help them live brighter, live lighter, live cooler, live warmer, live well, live smarter and to simply, live life.

**THE ROLE**

Reporting directly to the Group Marketing Manager, you'll be joining the Marketing team at the Beacon Lighting Group, where you'll play a key role in planning, coordinating and executing innovative strategies and activities to achieve traffic, sales and growth targets of the trade category.

**Key responsibilities will include**:

- Lead planning and delivery of Trade marketing campaigns across all channels
- Coordinate with Digital and eCommerce teams for campaign alignment
- Plan and execute targeted Trade events for key audiences (Electricians, Builders, Interior Designers)
- Create Trade-specific collateral (catalogues, brochures, signage, merchandise)
- Support product marketing and Trade range launches
- Develop and brief content for Trade social media channels
- Assist with influencer partnerships and campaign integration
- Manage Trade sponsorships and partnerships (e.g., Triple M, SEN, Western Bulldogs)
- Oversee community outreach initiatives for Trade
- Track and report on Trade Membership metrics
- Manage Trade Radio campaigns (briefing, scheduling, approvals)
- Oversee in-store Trade displays and POS materials
- Handle Trade-branded merchandise (e.g., workwear, coffee cups, stubby holders)
- Ensure internal store teams are briefed and supplied with campaign materials
- Attend Trade photoshoots and coordinate scripts/talent
- Brief artwork to designers and manage workflow / WIP
- Develop presentations for the Monthly Managers Meeting and present when required (including interstate travel when applicable)

**ABOUT YOU**
- Tertiary qualification in Marketing or related field
- Demonstrated experience collaborating effectively within teams
- Strong analytical skills and proficiency in Excel
- High attention to detail and accuracy
- Excellent written and verbal communication skills
- Solid understanding of media and marketing best practices
- Good knowledge of various channels of marketing; including digital, social media, traditional media and sponsorships
- Ability to give and receive constructive feedback
- Strong relationship-building skills with internal stakeholders

**BENEFITS**

To reward you for your efforts, we offer a competitive salary package, paid birthday leave and well-being days, generous product discounts, and the opportunity to purchase shares through the Beacon Lighting share scheme.

Based in our beautiful, purpose-built offices Nunawading this role also offers the security of on-site parking, as well the flexibility of hybrid working arrangements. This is a fantastic opportunity to work within an ASX listed company that has been constantly evolving and striving for success for over 50 years.

**HOW TO APPLY**

**Please Note

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