Trade Marketing Specialist

3 weeks ago


Melbourne, Victoria, Australia YETI Canada Limited Full time
As the **Trade Marketing Specialist**, you'll work cross-functionally with sales, brand, global marketing, operations, and external partners to ensure brand consistency and retail excellence across all touchpoints. This role will see you play a key part in planning and execution of trade marketing campaigns, incentive programs, and retail activations. With strong project management skills, you'll ensure flawless delivery of seasonal launches, events, and POS execution — from concept through to installation. You will also support budget tracking and campaign reporting, providing insights that help optimise future activity.Responsibilities: Lead end-to-end project management of trade marketing campaigns, including timelines, budgets, stakeholder communication, and executionLead the integration of digital solutions and data-driven insights into trade marketing activity Qualifications and Attributes: At least 5+ years of experience in trade marketing and/or brand marketing, specifically within Retail or FMCGProficiency with Adobe products, specifically Illustrator, Photoshop and XD as well as experience with modern graphic design tools (Indesign, Figma, Canva).Strong project management and coordination skills — highly organised and deadline-driven.Proven ability to develop and deliver creative briefs that translate into effective campaigns Proven team player with an ability to develop quality cross-functional relationships Ability to thrive in a dynamic, fast-paced environment under pressure Superior critical thinking, analytical and problem-solving skills Ability to build strong internal and external stakeholder relationships.
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