Digital Marketing Manager

4 days ago

Lismore Far North Coast, Australia TripADeal Full time $104,000 - $130,878 per year

Be part of a company that is one of a kind in its culture, spirit and passion. Join a proud & growing team that offers quality, hassle free & affordable travel experiences.

*The Opportunity*

The Digital Marketing Manager is responsible for leading and optimising all paid digital performance marketing activity, including search, social, display, and programmatic channels. The role focuses on driving customer acquisition, improving campaign efficiency, and delivering measurable growth.

Working closely with the Head of Marketing, this role supports the broader Digital Marketing Portfolio Strategy and uses data-driven insights to reduce acquisition costs, grow new customer numbers, and contribute to business-wide goals. It requires a strong balance of strategic thinking, executional excellence, and cross-functional collaboration.

*Organisational Structure*

You'll report to our Head of Marketing in a full-time permanent position. This role is based on-site from Monday to Friday, 8-4pm or 9-5pm - you choose This role can be based from our Byron Bay HQ or Varsity Lakes Office.

*A Day in the Life*
  • Lead digital marketing strategy across all paid channels to drive traffic, efficiency, and growth.
  • Manage performance optimisation to boost campaign ROI and customer acquisition.
  • Coordinate Digital Marketing Portfolio Strategy projects, aligning with broader digital goals.
  • Own the Digital Media Marketing function from planning to continuous improvement.
  • Lead strategic digital media initiatives, ensuring alignment with commercial and marketing goals.
  • Execute and manage campaigns directly on platforms like Google and Meta.
  • Oversee SEM budgets, optimising allocation and tracking spend for maximum ROI.
*To be a front running candidate*
  • Bachelors degree in Marketing or equivalent
  • Digital strategy and execution experience centered around driving business growth
  • Experience with Paid Search platforms such as Google Ads, Search Ads 360
  • Experience leveraging and optimizing Meta Suite for maximum effectiveness.
  • Understanding the different digital media buying models such as CPC, CPM, CPB, CPA
  • Team leadership experience
  • Commercial acumen to make informed decisions at speed, centred around ROAS
  • Demonstrated experience managing campaigns from end-to-end including scoping, briefing, execution, optimisation and post analysis and evaluation.
  • Strong stakeholder management skills - a partnership-style approach when working with cross-functional teams to drive customer lifecycle strategies
  • Experienced using GA4
  • Social media performance tools such as Smartly
  • Business Intelligence tools such as PowerBi
*Why TripADeal?*
  • Competitive salary package
  • Flexible work hours
  • Learn, develop and advance your career within TripADeal
  • Opportunities to experience our own curated, bucket list holidays through famil's and educationals
  • Fun, casual working environment, where shoes are optional
  • Staff travel discounts
  • Employee Assistance Program
  • $1,040 per annum of subsidised gym memberships
  • Regular social get togethers
  • Savings and discounts on groceries, electronics and homewares
  • Volunteer leave as part of giving back to the local community

See your next destination as Digital Marketing Manager for TripADeal? Your future pathway is just one click away. Apply now

  • Digital Marketing Operations Manager

    1 week ago

    Lismore & Far North Coast, Australia WLDM - White Light Digital Marketing Full time $60,000 - $80,000 per year

    Digital Marketing Operations Manager (Hybrid role – Byron Bay) | Part-Time (10–20 hrs/week) | $60–$80/hrReady to streamline systems, drive digital results and work directly with the CEO - without the 9 to 5?We are WLDM, a US-based company working with private equity and Enterprise clients. We're hiring a part-time Digital Marketing Operations Manager...

  • Digital Marketing Associate

    1 week ago

    North Sydney, Australia Digital Minds Full time

    Digital Minds is an award-winning, top-tier independent marketing agency, working with some of Australia's best brands including Qantas, Gumtree, Eckersley's, Westfield, AutoTrader & Luxury Escapes to name a few. **THE OPPORTUNITY**:We’re looking to expand the team to support an exciting growth phase in our business & are on the hunt for the next 'digital...

  • Digital Marketing Specialist

    1 week ago

    Gold Coast, Australia Just Digital People Full time

    JDP have partnered with a renowned law firm on the Gold Coast, known for their impressive track record. They are seeking an exceptional Digital Marketing Specialist to elevate their online presence, attract targeted traffic, and establish themselves as a leader in the legal industry. As a Digital Marketing Specialist, you will play a crucial role in...

  • Digital Marketing Specialist

    7 days ago

    Sunshine Coast, Australia Chilli - Marketing Agency Full time

    Overview Web Development, Graphic Design and Strategic Marketing agency on the Sunshine Coast. We're on the hunt for a results-driven and detail-oriented Digital Marketing Specialist who lives and breathes strategy, data, and creative execution. In this role, you'll bridge the gap between digital marketing implementation and performance strategy,...

  • Digital Marketing Strategist

    2 weeks ago

    Sunshine Coast, Australia Just Digital People Full time

    Just Digital People have partnered with a well-respected company on the hunt for their next **Digital Marketing Specialist**. This agency has an incredible client list within the not-for-profit sector and are doing some amazing things around Australia. **A day in the life...** - Assist with the delivery of marketing campaigns including hands on Facebook...

  • Entry Level Digital Marketing Sales Specialist

    2 weeks ago

    North Adelaide, Australia Marketing Sweet Full time

    Position Title: Entry Level Digital Marketing Sales Specialist | Sales Consultant Employment Type: Full-time or Part-time, Permanent & Casual Location: North Adelaide, SA 5006 **Salary**: $1,220.00 - $1,880.00 per week + Commission and Performance Bonus Are you seeking an exhilarating opportunity to join a top-tier digital marketing agency? Marketing...

  • Digital Marketing Strategist

    2 weeks ago

    Lismore & Far North Coast, Australia Lifecykel Labs Pty Ltd Full time $104,000 - $130,878 per year

    About LifecykelLifecykel is the global leader in functional mushroom biotechnology and longevity optimization. Our patented liquid extracts and liposomal innovations are trusted by wellness leaders, elite athletes, and over 300,000 customers across 120+ countries. We are entering our next phase of rapid growth and are seeking a skilled marketing Assistant to...

  • Digital Marketing Exec

    2 weeks ago

    North Sydney Council, Australia Digital Minds Group Full time $50,000 - $60,000 per year

    Ready to embark on an exciting career in digital marketing?We're growing and are looking for the next 'digital mind' to join usThis entry level role is the perfect chance to kickstart your career through a program that has helped countless graduates progress into current managers and directors within and outside the business.About UsEstablished in 2011, we...

  • Digital Marketing Assistant

    6 days ago

    Gold Coast, Queensland, Australia Advanced Digital Full time

    **Who we are**:We are an Australia-wide, award-winning, leading Digital Marketing Agency based in Robina. Comprised of a small team (5) of experts we provide exceptional services to businesses across Australia and internationally.Our team enjoys coming to work in a comfortable private office, starting the day with a cafe-style coffee from our machine each...

  • Digital Marketing Account Manager – Google Ads

    2 weeks ago

    Gold Coast, Queensland, Australia Conversion Advantage | Digital Marketing Agency Full time $90,000 - $120,000 per year

    Gold Coast | $90,000 + Super + Lucrative BonusesAtConversion Advantage, our values are simple:customer service and generating outstanding results for our clients always come first.We're a performance-driven agency on the Gold Coast, working with clients across Australia & New Zealand, and we're looking for a motivatedDigital Marketing Account Managerto join...