WA State Sales Manager

WA State Sales Manager - Haneco Lighting (Perth Based Opportunity)

The Opportunity

Join Haneco Lighting, a secure and successful leader in cutting-edge LED lighting solutions, as our State Sales Manager based in Perth, Western Australia.

This is a fantastic opportunity to be a pivotal part of a growing business. We are seeking a results-focused, autonomous leader to drive our ambitious growth strategy in Western Australia, specifically targeting the electrical wholesale market. This key position reports directly to the Sales Director, and you'll be supported by a great team that embodies our core values of Innovation, Care, Excellence and Ambition

About Haneco Lighting

Haneco Lighting Australia specialises in LED lighting solutions, delivering outstanding products for commercial, residential, and industrial applications. We work closely with our partners throughout Australia and Asia. Our company is focused on results, with a strong emphasis on sales growth, service excellence, and building brand awareness.

Key Responsibilities

This senior role demands a balance of strategic planning, team leadership, and hands-on relationship management:

• Lead and execute a comprehensive sales strategy for the WA market, specifically designed to further embed our offer within the electrical wholesale channel and influence key electrical contractors.
• Cultivate and strengthen deep, collaborative relationships with key WA electrical wholesale accounts & exec teams, along with significant strategic contractors and specifiers, ensuring Haneco Lighting is the brand of choice for branch ranging & state and national projects. Help support channel sales through brand awareness activity and demand creation initiatives, including collaborative, strategic contractor engagement by you and your team.
• Leverage your understanding of local WA market nuances and insight to identify and capitalise on market gaps, implementing effective sales process concepts to ensure sustained, profitable growth in a fast-paced, continually evolving market.
• Provide strategic leadership to your team in developing and implementing the state sales strategy.
• Lead and mentor the WA sales team (up to two direct reports initially) to achieve and exceed sales budgets and state-based targets.
• Work autonomously, while remaining adaptable enough to collaborate with internal teams and to provide technical assistance to clients.
• Liaise with Marketing and Product Development teams to ensure brand consistency and drive product success.
• Liaise and promote healthy, supportive relationships with internal staff.
• Update and maintain a database of clients in Salesforce through the CRM system.
• Maintain a thorough understanding of our company's products and services and its capabilities to service our customers.

Key Qualities & Experience

To be successful in this role, you must possess:

• Essential: Proven, recent experience in the Australian electrical wholesale market, with a strong track record in B2B or B2T sales in Western Australia.
• A minimum of 3-5 years of experience in the Australian electrical wholesale market is required.
• Strong technical understanding of LED lighting solutions will be a significant advantage.
• Non-negotiable: Demonstrated success in leading and mentoring a sales team.
• Exceptional interpersonal, influencing, and negotiation skills to build trust with key external clients and internal stakeholders.
• Demonstrated local experience in a similar B2B role or in direct B2B/B2T sales.
• Effective time management skills in prioritising and addressing multiple and at times conflicting demands.
• A commitment to excellence in customer service and an empathy with customers and internal staff.
• Bachelor's degree in business, economics, finance, marketing or a related field, or similar relevant technical trade qualifications.
• An entrepreneurial and growth focussed mindset.
• Experience using CRM, preferably Salesforce.

Why Join Haneco Lighting?

This is an opportunity to take ownership of a key market and make a real impact on our national growth.

• Be part of a driven and collaborative team, dedicated to innovation and customer service excellence.
• A highly competitive salary package, including performance-based incentives and a car allowance.
• Outstanding opportunities for professional growth and development.

Sounds like you? Don't miss out, Apply Now