Sales Development Specialist

1 week ago


Sydney, New South Wales, Australia Sitecore Full time $90,000 - $120,000 per year

Sales Development Representative (ANZ Market)

About Us:

At Sitecore, our mission is to simplify how brands reach, engage, and serve people by delivering intelligent, personalised digital experiences that connect the world. We empower the world's most iconic brands to build lifelong relationships with their customers—seamlessly, smartly, and at scale.

As the leading provider of agentic digital experience software, Sitecore brings together content, commerce, and data into one composable platform that enables brands to deliver millions of meaningful, adaptive experiences every day. Trusted by global leaders such as American Express, Porsche, Starbucks, and L'Oréal, Sitecore helps brands transform engagement through experiences that are not only personalised but predictive and dynamic.

Our foundation is our people—a diverse, passionate, and collaborative global team spanning over 25 countries. We believe that every experience matters, and that belief starts with how we work together. Our values—empathy, accountability, clarity, and growth—guide how we lead, innovate, and connect. They are the behaviors that bring our mission and vision to life, every day, in every interaction.

As we continue to evolve, we are actively cultivating AI skills across our teams to unlock new levels of creativity, efficiency, and insight. From engineering to customer experience, AI capabilities are becoming integral to how we design, build, and deliver the next generation of digital experiences. Learn more at

About the Role:

As a Sales Development Representative (SDR), it is your key responsibility to identify, research and mature potential sales engagements in the ANZ market, whilst also working with the greater Asia Pacific SDR Team on training, development, and process improvement. Success in this role involves connecting with the correct stakeholders within a business and qualifying that there is genuine opportunity for the Sales Team to mature this discussion and win new business for Sitecore.

What You'll Do:

  • Proactively build pipeline through targeted outbound prospecting, including researching accounts, identifying decision-makers, and crafting personalized outreach.
  • Meet and exceed pipeline generation quotas to support regional sales goals.
  • Maintain a consistent daily outbound call volume of 50–70 calls.
  • Conduct initial discovery calls to understand prospect challenges and qualify leads based on fit.
  • Develop a strong understanding of our solutions and competitive landscape to effectively position value to prospects.
  • Collaborate closely with Sales and Marketing teams to align strategies, share insights, and refine messaging.
  • Provide feedback on lead quality and campaign performance to continuously improve outreach efforts.

Job Qualifications:

  • 2+ years of experience as an SDR, preferably in a SaaS sales environment
  • A skilled and fearless approach to outbound prospecting
  • Goal oriented, with a strong emphasis on achieving and surpassing targets
  • Innovative and naturally curious, you enjoy creating new methods and investigating research
  • Consistently over-achieved quota in past positions
  • A "hunter" mentality with tenacity and enthusiasm for inbound and outbound prospecting

Sitecore is proud to be an equal opportunity workplace. We are committed to equal employment opportunity without unlawful regard to race, colour, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, veteran status or any other local legally protected characteristic.



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