B2B Marketing Manager

5 days ago

Sydney, New South Wales, Australia Randstad Australia Full time $104,000 - $130,878 per year

About Your New Company
Your new company is one of Australia's leading and most trusted provider of employee management services. They specialize in making the benefits of salary packaging, novated leasing, and fleet management readily available to employers and their employees.

This role offers a dynamic and purpose-driven environment where your ambition is matched by the company's commitment to delivering valuable services to the Australian workforce.

Your New Postion
This role is centered on developing and executing marketing strategies that support client acquisition, engagement, and retention. You will collaborate closely with Client Success, Sales, Product, and Strategy teams to deliver targeted, integrated campaigns that address client needs and drive commercial success.

Key Responsibilities

  • Develop and implement Account-Based Marketing (ABM) strategies to engage high-value clients and prospects.
  • Execute integrated, multi-channel B2B campaigns aligned with business and client objectives.
  • Partner with internal stakeholders to ensure marketing initiatives are insight-led and commercially impactful.
  • Utilize data and analytics to measure performance and continuously optimize marketing efforts.
  • Manage external partners to produce high-quality content and creative assets.

Your Skills & Experience

  • Proven ability to deliver results in a B2B environment.
  • Strong experience in B2B marketing, with a clear focus on client engagement and campaign delivery.
  • Exceptional written and verbal communication skills, with a demonstrated ability to influence and collaborate across various teams.
  • A growth-oriented and proactive approach to learning, innovation, and continuous improvement is essential.
  • A degree in Marketing, Communications, or Business (or equivalent experience) is preferred. Previous experience in the Financial Services or Technology sectors is highly regarded.
  • Strong stakeholder engagement skills

Your Benefits

  • Work/life balance- We encourage and support flexibility.
  • Great culture- Our close-knit team is fun and friendly with social events from time to time.
  • Location- Our head office is located in Sydney CBD.
  • Innovative company- Take pride in joining a Global Software Organistion

Your Next Step
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV to or call me now on to discuss your next role.

If this job isn't quite right for you but you are looking for a new position, please contact me for a confidential discussion about your career.

At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.

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