Digital Marketing Specialist

4 days ago

Clifton Hill, Victoria, Australia KeepCup Full time $90,000 - $120,000 per year

About the role

Join the KeepCup team as a Digital Marketing Specialist. In this full-time role, based in our Clifton Hill, VIC office. Reporting to the Head of Ecommerce you will be you will be responsible for driving sales for our reusable products through all DTC channels.

What you'll be doing

  • Paid media management across Meta, TikTok, LinkedIn, Amazon, Google.
  • Running SEM, SEO, display, and paid social campaigns.
  • Optimising product content and merchandising across eCommerce & marketplaces.
  • Executing EDMs (email marketing), transactional emails, and customer segmentation.
  • Supporting CRM initiatives (email, SMS, loyalty programs).
  • Coordinating creative, campaign delivery, and reporting
  • Providing feedback to the marketing and product teams to help enhance the customer experience
  • Contributing to a positive, collaborative team environment

What we're looking for

3-5 years of experience in a similar role, ideally with retail products

Strong skillset in paid media management

Sound commercial acumen

CRM skills and EDM experience spinning content across regions and sales channels.

Enthusiasm, resilience and a positive, customer-focused attitude

What we offer

At KeepCup, we are committed to providing a supportive and flexible work environment. You will have the opportunity to join a talented and passionate team, with access to:

  1. Competitive salary and performance-based bonuses
  2. Comprehensive health and wellbeing benefits, including free KeepCup products
  3. Ongoing training and development opportunities
  4. A fun, collaborative office culture with regular team-building activities
  5. Flexible work arrangements and a focus on work-life balance

About us

KeepCup is a leading sustainable lifestyle brand, dedicated to reducing single-use waste. Our reusable coffee cups and drink bottles are designed to inspire people to make environmentally-conscious choices. As a rapidly growing company, we are on a mission to create a more sustainable future, one cup at a time. Join our passionate team and be a part of this exciting journey.

Apply now to become our next Inbound Sales and Customer Service representative.

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