Digital Marketing Manager

ABOUT US

From Australia to the World: Typo's Next Chapter Needs You

Typo is on a mission to become the global leader in stationery, travel, and gifting. As we gear up for an ambitious brand refresh, we're looking for an Digital Marketing Manager who can turn big ideas into even bigger realities.

We design products that bring personality to your everyday, turning the expected into the unexpected, the ordinary into the extraordinary. Whether you're planning or creating, bold or understated, we give you the tools to create, play, and make your mark.

Typo is in the midst of a bold rebrand—reclaiming its place as a cultural disruptor for all. Once known for its cheeky tone and creative personality, Typo built a loyal following by offering stationery, lifestyle, and gifting products that stood out by design. You will be part of our exciting journey as we upgrade all touchpoints of the Typo brand and help to widen the reach of our brand across the world.

ABOUT THE ROLE

We are looking for an experienced and innovative individual to join our Typo team as a Digital Marketing Manager. You will be responsible for building and executing a comprehensive digital strategy that considers all touchpoints along the user journey including: CRM, EDM, Paid Media, Customer Acquisition & Retention, Analytics & Insights and SEO/ Organic Search. You and your exceptional Digital team will play a key role in ensuring the Typo message hits the right person, in the right place, at the right time through our digital channels.

SKILLS AND EXPERIENCE

• Demonstrated experience in Digital Marketing and/or Digital Agency Account management
• Strong understanding of data and analytics, with an ability to use reporting platforms.
• Experience in CRM strategy, planning and execution will be highly regarded.
• Understanding of technology underpinning platforms and experience using a CMS.
• Able to plan, organise, schedule and project manage in an efficient way
• Ability to work in a fast paced, campaign driven environment.
• The ability to engage and influence senior business leaders and key stakeholders
• Proven high level of commercial negotiation skills
• Proven communication skills with the ability to drive and influence change through best practice and delivering results
• Demonstrable analytical problem solving and research skills, to identify and implement creative, innovative and flexible solutions

BENEFITS

• Competitive salary
• Flexible working options & people-first leave initiatives
• Access to our world-class Support Centre, with an in-house restaurant & state-of-the-art wellness centre featuring free gym & holistic health services
• Subsidised onsite childcare centre
• 50% off our Brands | Cotton On, Cotton On Body, Cotton On Kids, Rubi Shoes, Typo, Factorie & Supre
• 24/7 Wellness support – mental health, relationships, family + more
• Local & Global career growth
• Discounts for you & your family – medical, travel, financial + more
• Performance & Peak incentives to reward + recognise our team
• Returnity - Paid program for new parents heading back to work
• Bring your dog to work
• Recognition, team connection moments & more

Cotton On's purpose is to make a positive difference in people's lives. Born in Australia, Cotton On is a global fashion and lifestyle retailer with eight brands across 22 countries and 1,500 stores. Powered by 20,000 team members, who together with our customers, are making a positive impact through one life-changing Foundation. Taking their Aussie lifestyle to the world and delivering Good along the way, Cotton On brands offer youthful fashion and lifestyle products across women's, men's, kids, body, accessories and stationery.

We are proud of our diverse global workforce of 20,000 team members from countless nationalities, and we strongly welcome and encourage individuals of all backgrounds to apply with us.

We are focused on bringing more voices, experiences and backgrounds to our workforce as we drive diverse and inclusive outcomes for our team and our customers.

If you have any individual needs in order to fully participate in the recruitment process, please contact us at so we may support you in completing the job application process.