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Territory Manager
2 weeks ago
Sanremo Coffee Machines is seeking a Territory Manager to lead multi-channel sales across Victoria and Tasmania, based out of their Melbourne showroom. This autonomous role involves building relationships, driving growth, and representing the brand at industry events, with opportunities to expand into new territories.
Client Details
Sanremo Coffee Machines is a global leader in espresso machine innovation and design. With a deep commitment to coffee quality, this family-run company sets high standards in craftsmanship, with each machine meticulously built by hand.
With showrooms in Sydney and Melbourne (Richmond), Sanremo provides collaborative spaces for partners and industry professionals to connect, explore products, and share a passion for coffee. As the business continues to grow and adapt to the evolving coffee market, Sanremo is seeking a Territory Manager to lead multi-channel sales activities across Victoria and Tasmania.
Description
Based at the Melbourne showroom in Richmond, the Territory Manager will be responsible for driving sales and brand presence across VIC and TAS. Key responsibilities include:
- Building and maintaining relationships across hospitality, commercial, corporate, and FMCG sectors
- Growing market share and brand awareness through site visits, events, trade shows, and direct outreach
- Creating proposals and quotations independently, while collaborating with internal teams (administration, technical, and marketing)
- Developing a 2-4 year sales strategy and adapting it over time by staying informed on coffee trends, market shifts, and emerging opportunities
- Representing Sanremo at industry events such as trade shows, barista championships, and community gatherings
Profile
Sanremo is looking for a Territory Manager with strong channel knowledge and a proactive mindset. Key requirements include:
- Proven experience and current track record in channel management within hospitality, commercial, and related sectors
- A genuine passion for coffee (industry experience preferred but not essential)
- A consultative sales approach with the ability to strategize, grow accounts, and secure new business
- Commercially savvy, autonomous, and confident in managing workload and resolving issues independently
- Based in Melbourne, with permanent work rights and a valid Victorian driver's license
Job Offer
This is a unique opportunity to join a passionate, family-owned company and make a real impact in the Australian coffee market. Starting with VIC and TAS, successful growth may lead to expansion into new territories. Sanremo's collaborative culture empowers you to make autonomous decisions and leverage the expertise of seasoned coffee professionals.
If you're seeking a dynamic role where no two days are the same, want to be at the heart of Australia's café scene, and are excited to shape the future of coffee culture, we'd love to hear from you.
To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact David Lodders on
