Senior Marketing Manager, Employer
2 days ago
Mercer is seeking an experienced Senior Marketing Manager to join our Mercer Super team. This role will be based in Sydney or Melbourne. This is a hybrid role that has a requirement of working at least three days a week in the office.
Senior Marketing Manager, Employer
This role works closely with the Head of Intermediated Marketing and partners with the Mercer Super distribution team to drive growth through acquisition, engagement and retention of employer clients, as well as licensees and financial advisers.
We will count on you to:
Drive Mercer Super's employer marketing strategy to build awareness, engagement, and growth through the employer channel.
Collaborate with customer experience, member marketing, distribution, and product teams to ensure strategy alignment and improve employer experience.
Identify market opportunities, competitive insights, and develop client-centric messaging and value propositions.
Lead key initiatives including campaigns, employer segmentation, scalable servicing, and data-driven marketing improvements.
Oversee marketing materials, websites, tools, and collateral while measuring and applying insights to refine targeting and personalisation strategies.
What you need to have:
7-10 years proven experience in intermediated marketing within superannuation or wealth, with deep knowledge of the employer channel.
Strong strategic marketing planning and execution skills, with excellent project management and stakeholder engagement capabilities.
Excellent verbal and written communication skills, attention to detail, and ability to thrive in a sales environment.
Experience in automating and digitising marketing interventions and interactions.
Broad understanding of superannuation issues, regulatory environment, and business acumen.
What makes you stand out:
Demonstrated ability to engage, build rapport, present recommendations, and influence outcomes across diverse teams.
Strong analytical and financial skills with a can-do attitude.
Experience working collaboratively across multiple functions to drive coordinated outcomes.
Conflict resolution skills and a proactive approach to identifying scalable marketing opportunities.
About us:
Mercer, a business of Marsh McLennan (NYSE: MMC), is a global leader in helping clients realize their investment objectives, shape the future of work and enhance health and retirement outcomes for their people. Marsh McLennan is a global leader in risk, strategy and people, advising clients in 130 countries across four businesses: Marsh, Guy Carpenter, Mercer and Oliver Wyman. With annual revenue of $24 billion and more than 90,000 colleagues, Marsh McLennan helps build the confidence to thrive through the power of perspective. For more information, visit , or follow on LinkedIn and X.Marsh McLennan is committed to creating a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age, background, disability, ethnic origin, family duties, gender orientation or expression, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, or any other characteristic protected by applicable law.Marsh McLennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh McLennan colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one "anchor day" per week on which their full team will be together in person.-
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