eCommerce & Digital Manager

4 days ago

Collingwood, Victoria, Australia Mr. Smith Full time $90,000 - $120,000 per year

eCommerce & Digital Manager

Full-time | Melbourne-based

The role

This is more than managing a website or running campaigns. As part of a tight senior leadership team, reporting directly to the founder, you'll take full ownership of MR. Smith's digital strategy — from acquisition to retention, and every touchpoint in between. You'll be trusted to drive outcomes, grow capability and bring a sharp commercial lens to every decision.

With the US and Australia as priority markets, your goal is simple: lift performance, grow revenue, and ensure every digital interaction reflects the brand's premium positioning for its customers and partners.

Key responsibilities:

  • Define and execute the global digital growth and eComm strategy
  • Drive performance across paid media, SEO, CRM and loyalty to fuel revenue and repeat purchase
  • Optimise the Shopify experience to improve conversion, retention and customer experience
  • Own digital metrics and media spend to ensure return on investment
  • Collaborate closely with sales, brand and ops teams to align digital with broader strategy
  • Lead and grow a nimble team with care, clarity and commercial intent

What's in it for you

  • Full ownership and autonomy to build something meaningful
  • A seat at the leadership table of a high-growth, global brand
  • The chance to scale a team and bring new thinking to market
  • A founder who values substance, clarity and smart commercial thinking
  • Competitive salary and scope to make a mark

What you'll bring

  • Experience in a digital/eComm leadership role within consumer brands — beauty, wellness, lifestyle ideal
  • A hands-on, outcomes-first approach — you blend strategy with sharp execution
  • Shopify expertise and familiarity with diverse ERP integrations ideal
  • Deep understanding of digital levers for growth, from traffic to LTV
  • Strong personal ethics & values to act as a trusted teammate
  • You thrive in dynamic, creative environments where things are tested and move fast

About Us

Mr. Smith is an Australian-made luxury haircare brand, dedicated to Style, Substance and Simplicity: Style above all else, Substance of ingredients and Simplicity by design.

Distinguished by a refined luxury — our vision is to create exceptional, Australian-made haircare products, meticulously crafted from a selection of Australian botanicals and essential oils.

We believe that what we leave out is just as important as what we leave in. That's why we're committed to creating products that do not contain sulfates or parabens; why we've never tested on animals and why all of our products are PETA certified.

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