Product Marketing Manager

2 weeks ago

Brisbane, Queensland, Australia Forwood Safety Full time $120,000 - $180,000 per year

We're looking for a Product Marketing Manager to join Forwood — This job is fully remote and open to all applicants across Australia. It is also open to applicants in New Zealand, Southeast Asia, and the West Coast of North America.

Forwood is seeking an experienced Product Marketing Manager to lead go-to-market strategy and product positioning across our software solutions. This role sits at the intersection of Product, Marketing, and Sales and plays a key part in ensuring our products are clearly understood, effectively launched, and fully adopted by customers.

You'll work closely with cross-functional teams to translate product capabilities into compelling narratives and enablement materials that support customer adoption and revenue growth. From developing messaging frameworks to creating collateral that supports Sales and Customer Success, you'll help ensure our value proposition is clearly communicated across every touchpoint.

Key Responsibilities

  • Lead go-to-market strategy for all major product and feature launches.
  • Develop clear, differentiated messaging and positioning across the product suite.
  • Create comprehensive GTM kits including sales decks, one-pagers, demo scripts, objection handlers, and internal briefs.
  • Enable Sales and Customer Success teams with the right tools, training, and collateral to drive adoption and increase win rates.
  • Collaborate closely with Product, Engineering, and GTM teams to align roadmap priorities with market opportunities and user needs.
  • Conduct competitive and market research to refine positioning and sharpen sales narratives.
  • Identify friction in the buyer journey and produce assets to support pipeline acceleration.
  • Partner with Demand Generation and Brand teams to ensure consistent messaging across campaigns, content, and the website.
  • Track and analyse product marketing effectiveness across adoption, enablement usage, and pipeline performance.
  • Champion our value proposition internally and help unify messaging across the organisation.

About You

  • 6+ years of experience in B2B SaaS, including 3+ years in a dedicated product marketing role.
  • Proven track record of leading successful product and feature launches.
  • Strong storytelling and copywriting skills, with the ability to simplify complex technical concepts into customer-centric narratives.
  • Demonstrated experience creating sales enablement content and go-to-market collateral.
  • Excellent cross-functional collaboration skills, particularly with Product, Sales, and Customer Success teams.
  • Analytical mindset with a focus on impact, outcomes, and continuous improvement.
  • Familiarity with competitive analysis, market intelligence, and enterprise buyer journeys.
  • Able to manage multiple priorities and stakeholders in a fast-paced, high-growth environment.

  • Bonus points for experience in:

  • Safety, compliance, or industrial software sectors

  • Enterprise sales enablement or onboarding
  • Account-based marketing (ABM) and multi-stakeholder buying processes

Why Join Forwood?

At Forwood, we're on a mission to eliminate fatalities in high-risk industries through innovative, data-driven software solutions. You'll be joining a collaborative and purpose-driven team, with the opportunity to have a real-world impact while growing your career in a dynamic, remote-first environment.

  • Marketing Coordinator

    2 weeks ago

    Brisbane, Queensland, Australia TMT Marketing Full time $60,000 - $80,000 per year

    About UsOur client is building innovative, student-first learning solutions that empower learners and educators alike. From interactive content to AI-powered study tools, we combine technology and pedagogy to make education more accessible, engaging, and effective.We're now looking for a Marketing Coordinator to help us tell our story, grow our community,...

  • Marketing Agency

    2 days ago

    Brisbane, Queensland, Australia RAW Marketing Full time $40,000 - $60,000 per year

    Job descriptionCompany DescriptionRAW Marketing is an integrated ICT marketing and lead generation agency located in Brisbane, QLD. We partner with some of the leading Technology Vendors globally and their network of channel partners and distributors across Australia and New Zealand. Our team brings an innovative marketing approach to deliver effective and...

  • Marketing Manager

    2 weeks ago

    Brisbane, Queensland, Australia Cemoh | Fractional Marketing Experts Full time $260,000 - $275,000 per year

    Cemoh are recruiting for a Remote Marketing Manager (APJ) role in tech to drive campaigns, optimise processes, and boost pipeline growth.Job DescriptionLocation:  Australia (APJ region considered)Role:  Marketing Operations Manager – APJ (Asia Pacific & Japan)Hours:  From 30 to 38 hours per weekWork Arrangement:  Fully remote / work from home, with...

  • Product Marketing Manager

    2 weeks ago

    Brisbane, Queensland, Australia Aurion People & Payroll Solutions Full time $80,000 - $120,000 per year

    At Aurion, we've been the trusted people and payroll partner of Australian businesses for over 40 years. We are committed to delivering exceptional people and payroll solutions to make life work better for our customers.Our powerful, industry-leading people and payroll software supports hundreds of Australian businesses to have simple, effective solutions...

  • Product Marketing Specialist

    7 days ago

    Brisbane, Queensland, Australia Fienza Full time $90,000 - $120,000 per year

    The RoleWe're looking for a dynamic and driven Marketing & Product Specialist who can blend product expertise with strategic marketing skills. This role goes beyond coordinating product launches — it's about shaping how our products are positioned, crafting compelling stories, and ensuring campaigns resonate with our audiences.Reporting to the Senior...

  • Head of Integrated Product Marketing

    1 week ago

    Brisbane, Queensland, Australia Gybe Consulting Full time $120,000 - $180,000 per year

    This isn't just another marketing job. You'll lead a transformation-shaping A&G's product marketing into a commercially accountable, integrated powerhouse. For candidates who thrive on meaningful impact and strategic influence, this offers a rare opportunity to define and drive a high-performing function.Work across a diverse insurance portfolio (car, home,...

  • Product Manager

    1 week ago

    Brisbane, Queensland, Australia Switch On Your Sales Full time $120,000 - $180,000 per year

    You will love this company. Our client is a market leader in consumer electronics distribution and one of the most exciting businesses in Australia right now. We're seeking a driven and strategic Product Manager with strong commercial acumen, brand leadership skills, and a passion for bringing products to market. This role will see you owning a major...

  • Marketing Manager

    2 weeks ago

    Brisbane, Queensland, Australia Victoria Park Full time $90,000 - $120,000 per year

    To support our growth as a leading name in Brisbane Hospitality and entertainment, Victoria Park is looking for a talented Marketing Manager to join our passionate close-knit team, who are powered by the love of amazing experiences, delivering creative marketing campaigns, and celebrating the iconic Victoria Park brand.About Victoria ParkWe're a family...

  • Product Manager

    1 week ago

    Brisbane, Queensland, Australia Ashurst Full time $100,000 - $140,000 per year

    DescriptionAshurst Advance is a global leader in the delivery of innovative and digitally enabled legal services. Leveraging our deep experience across delivery, managed services, digital, legal operations and flexible resourcing, we work seamlessly with our legal advisory and risk consulting teams to provide fully integrated solutions to address our...

  • Marketing Manager

    2 weeks ago

    Brisbane, Queensland, Australia My Mum Made It Full time $80,000 - $120,000 per year

    Marketing Manager – My Mum Made ItAbout UsMy Mum Made It is a fashion label rooted in sustainability, creative storytelling, and a distinct editorial aesthetic. We are entering an exciting growth stage and are looking for a Marketing Manager who can bring vision, leadership and structure to our marketing department.Role OverviewThe Marketing Manager will...