Product Marketing Specialist

2 days ago

Brisbane, Queensland, Australia Fienza Full time
Product Marketing Specialist

We're looking for a dynamic and driven Marketing & Product Specialist who can blend product expertise with strategic marketing skills. This role goes beyond coordinating product launches — it's about shaping how our products are positioned, crafting compelling stories, and ensuring campaigns resonate with our audiences.


Reporting to the Senior Marketing Manager, you'll bring new products to life in the market, contribute to campaign planning and execution, and help ensure messaging stays consistent with our brand.



What You'll Do
  • Develop product positioning and messaging frameworks that highlight benefits and differentiation. Take a hands-on approach to coordinating and delivering product launches from concept to execution.
  • Collaborate with the marketing team on campaign strategy, ensuring new and existing products integrate with brand initiatives.
  • Support products throughout their lifecycle with updates, content refreshes, and ongoing promotional support.
  • Produce engaging content across multiple platforms — website, brochures, EDMs, social media, and training tools.
  • Liaise with suppliers, category managers, and internal teams to gather information and insights for product storytelling.
  • Assist with product training initiatives and development of training resources.
  • Ensure accuracy, consistency, and compliance across all marketing materials.
  • Manage multiple projects effectively, balancing deadlines and stakeholder expectations.


Who You Are

You're a marketing all-rounder with strong skills in campaign development, positioning, and storytelling. You thrive when balancing creativity with strategy, and you enjoy working collaboratively to bring campaigns to life.



Your Experience
  • At least 3 years' experience in a marketing or product marketing role.
  • Bachelor's degree in marketing, communications, or equivalent experience is preferred.
  • Experience in interiors, bathrooms, kitchens, FMCG, or retail is highly regarded.
  • Strong copywriting skills with the ability to create both engaging and technically accurate content.
  • Intermediate design skills (Photoshop, InDesign, Illustrator) or experience working with design teams.
  • A confident communicator with strong stakeholder management skills.
  • Highly organised with proven project management abilities in a fast-paced environment.


About Us

Fienza designs, develops, manufactures, and distributes bathroom, kitchen, and laundry fixtures. Since 2009, we have grown to be a national leader in our industry, dedicated to excellence, quality, and customer service.



Join Us
  • Be part of a thriving national business in the bathroom interiors industry.
  • Creative, supportive, and rewarding working environment.
  • A generous 55% discount off the RRP on our bathroom and kitchen products (terms and conditions apply).


How to Apply

If this role is for you, please click "Apply" and attach your resume and cover letter that provides insight into your abilities and how you can take Fienza to new heights.


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