Product Marketing Manager

At Aurion, we've been the trusted people and payroll partner of Australian businesses for over 40 years. We are committed to delivering exceptional people and payroll solutions to 
make life work better
 for our customers.

Our powerful, industry-leading people and payroll software supports hundreds of Australian businesses to have simple, effective solutions to meet their unique and complex requirements.

Responsibilities

An Aurion 
Product Marketing Manager
 is passionate about telling our product story and driving business growth through compelling marketing strategies. You will play a pivotal role in shaping how our products are positioned in the market, supporting the brand's voice, and delivering value to customers, prospects, and internal teams. The core responsibilities of this role include, but are not limited to:

• Develop and execute go-to-market strategies and product marketing campaigns.
• Translate the brand's voice into compelling communications and content for customers, prospects, and internal teams.
• Conduct market research and enhance buyer personas to inform messaging and positioning.
• Collaborate with internal teams to create materials that highlight product features and benefits.
• Use data-driven insights to align marketing strategies with business objectives, grow web traffic, and generate leads.
• Support the marketing team with events, sales enablement, blog content, press releases, website content, and testimonials.
• Work with the product team to define goals and metrics for success.

Skills and Experience

• 3+ years of product marketing experience.
• Tertiary qualification in marketing, communication, or related field.
• Experience in end-to-end product marketing, ideally within payroll, HR, or similar products.
• Strong written, verbal, and interpersonal communication skills.
• Excellent project and stakeholder management, with the ability to prioritise and multitask.
• Creative writing skills and a metrics-driven marketing mindset.
• Proficiency with marketing automation, CRM tools, online marketing, and social media strategy.

The following isn't essential but will really help you hit the ground running:

• Familiarity with tools like Mailchimp, Atlassian, Microsoft suite (including Copilot), SERanking, and Wordpress.

Benefits of joining our team

Rated an 
HRD Employer of Choice for 3 years in a row
, we offer a range of industry-leading benefits, including:

• Competitive pay and perks
• Flexible and hybrid working arrangements to ensure you have time for the things and people you love
• Generous parental leave, career breaks, study leave, and unpaid leave
• A vibrant, inclusive culture that embraces diverse perspectives and values the unique contributions of each of our team
• Career growth opportunities in a thriving tech business, with potential progression to Marketing Manager, Head of Marketing, or other roles within Aurion and RGF Staffing ANZ
• The security of joining a trusted and established Australian brand
• The opportunity to truly make an impact—be part of a company that cares about your ideas, your effort, and your well-being

Our team is the heart of our success. As part of our team, you'll be supported in your growth, working in a friendly, respectful, and collaborative environment. At Aurion, fantastic work is done by fantastic people, and you have the opportunity to work with true industry experts.

We are committed to creating an inclusive and diverse workplace where everyone feels they are a valued, respected, and empowered member of our 'One Team Aurion' culture. People of all nationalities, gender identities, and cultural backgrounds, including Aboriginal and Torres Strait Islander Peoples, are encouraged to apply. #work180

Individuals with disabilities are encouraged to apply. We are dedicated to providing reasonable accommodations to candidates with disabilities, providing the environment and support for anyone to enjoy equal access to the right employment opportunities.

If this job interests you but you aren't certain if you meet all the requirements, we encourage you to submit an application.

We're excited to welcome our new team member. If this opportunity sounds right for you, please apply today.