Performance Executive

Company description

At Zenith, we are a connected team with purpose. We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build and grow brands and increase business profitability. So we unlock opportunities for growth by placing consumer behavior, attitudes, and insights at the heart of everything we do. We pride ourselves on delivering return on investment, imagination, and insight.

Central to this vision is the knowledge that we are only as good as our people. To grow our clients' business, we need to attract, retain, develop, and grow the brightest talent in the industry. We know it is not the sum of one but the sum of all of us that make us great. Our behaviors are: Be Bold, Be Kind, Be Better Together.

We're determined to eradicate any barriers that prevent our people from achieving their fullest potential.

We offer progressive flexible working options to everyone at all levels — it's not a policy. It's behavior-led and reinforced through our values.

Mental health & wellbeing is something we consider a priority — it's championed by our own people internally and is a regular conversation.

We have a lot of fun — we're constantly looking at reinventing how we're connecting with each other.

Overview

ROLE PURPOSE

The Performance Account Executive's purpose is to support the Performance Account Manager, with the focus to deliver outstanding value whilst working with an integrated service model tailored to their individual needs.

This role requires strong analytical skills, a deep understanding of digital & biddable marketing platforms, and the ability to make data-driven decisions. Effective communication and project management skills are also essential for collaborating with various teams and stakeholders.

The Performance Account Executive is responsible for the following key outputs:

• Campaign Management: Plan, execute, and monitor digital media campaigns across various platforms such as Google Ads, Facebook, and other social media channels.
• Performance Analysis: Analyse campaign performance using analytics tools to track key metrics like click-through rates (CTR), conversion rates, and return on investment (ROI).
• Optimization: Continuously optimize campaigns by adjusting bids, targeting, and creative elements to improve performance and achieve desired outcomes.
• Strategy Development: Develop data-driven media strategies to maximize the effectiveness of advertising efforts and align with overall business goals.
• Collaboration: Work closely with cross-functional teams, including creative, analytics, and sales, to ensure cohesive messaging and strategy implementation.
• Reporting: Prepare and present detailed reports on campaign performance, insights, and recommendations for future initiatives.

KEY ACCOUNTABILITIES

• Campaign Execution and Optimization: Manage and optimize campaigns across various digital channels such as paid social and paid search.
• Client Communication: Maintain regular contact with clients to ensure campaigns align with their business goals and provide updates on performance.
• Performance Monitoring: Track and analyse key performance metrics to ensure campaigns meet agreed-upon KPIs and make necessary adjustments.
• Media Planning: Develop and execute media plans that align with performance objectives and industry trends.
• Reporting and Presentation: Prepare and present detailed reports, proposals, and presentations for client meetings, highlighting campaign performance and insights.
• Account Growth: Identify opportunities for account growth and collaborate with senior team members to capitalize on them.
• Administrative Tasks: Handle day-to-day administration of client accounts, including invoicing, timing plans, and other related tasks. Ensure billing and reconciliation processes are completed in a timely and accurate manner.

YOUR EXPERIENCE

• 1-3 years' minimum experience implementing campaigns across paid search (SEM) and paid social.
• Must have an excellent grasp of performance media planning & activation.
• Must have experience and working knowledge of Google paid search platforms (Google Ads, SA360), the Microsoft Advertising platform, as well as key industry SEM tools and key analytics platforms e.g. Google Analytics/GA360.
• Must have experience and working knowledge of Paid Social platforms, such as Meta, TikTok and Pinterest.

ABOUT YOU

• Problem solving: You are across workflow, solves problems as they arise, and knows when to escalate issues to the Performance Account Manager to help solve problems.
• Has an analytical skill set - can confidently analyse data, and write compelling insights.
• Attention to detail and clarity is of utmost importance - all tasks need to be completed with 100% accuracy.
• Contributes positively to agency culture and meetings.
• Strong communication skills (written and verbal) - can confidently present and construct well-substantiated performance media strategies

Additional information

Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at

Enjoy all the perks that come with our network offering:

• A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
• A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us."
• Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
• A culture of open feedback and support to reach your goals through our Career Conversations program.
• A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
• Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
• Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.
• A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge:
• Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.

If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply.

Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via ; your personal information will be kept confidential.