Media and PR Specialist

• Collaborative and positive workplace culture
• Full-time, permanent contract
• Great benefits - salary packaging, extra leave, flexible conditions & more

At Lung Foundation Australia we are passionate about the work we do and the difference we make to the lives of Australians living with, or at risk of, lung disease and lung cancer.

About the role

Lung Foundation Australia is seeking an experienced and strategic
Media and PR Specialist.
This pivotal role is responsible for Lung Foundation Australia's media and public relations strategy, raising the brand's visibility. You will proactively identify opportunities and craft powerful stories that elevate our reputation as a leading voice in the health and not-for-profit sectors.

Reporting to the Senior Manager, Marketing and Communications, you will be the organisation's media and PR lead. You will also contribute to communications activities, including newsletters, corporate publications and digital content, ensuring brand alignment.

Key responsibilities include:

• Media and public relations management:
  Develop and deliver media and PR activity to increase Lung Foundation Australia's brand visibility. Build strong media relationships and manage proactive and reactive media opportunities. Support media spokespeople with key messages that ensure brand consistency and integrity.
• Strategic storytelling
  : Find and share powerful stories that highlight the experiences of people with lung disease and lung cancer.
• Corporate communication:
  Contribute to the development of newsletters, corporate reports, blogs, and supporter publications.
• Performance monitoring and reporting:
  Evaluate media impact and adjust strategy accordingly.

About you

You are an experienced public relations professional with a passion for strategic storytelling and a deep understanding of the media landscape. You're a strategic thinker who understands what needs to be offered to journalists to get a story pitch over the line. You thrive in a fast-paced, purpose-driven environment and are skilled at identifying and leveraging media opportunities.

Essential skills and attributes include:

• Tertiary qualifications in journalism, public relations, communications, marketing or a related field.
• Minimum 5 years' experience in media and public relations, ideally within the non-profit or health sector.
• Demonstrated success in developing and implementing media strategies that increase brand awareness.
• Exceptional storytelling, writing and editing skills, with experience translating complex subject matter into accessible, engaging content.
• Experience managing media campaigns, using strategic media relations to drive advocacy, action and raise awareness.
• Ability to manage on-the-ground media opportunities including press conferences, media interviews and shoots.
• Strong organisational and project management skills, with the ability to manage competing priorities and meet deadlines.

What we offer you

At Lung Foundation Australia, we are proud of our reputation as a leading workplace, recognised with The Voice Project Best Workplace Award. We are committed to fostering a supportive and engaging environment for our teams.

Benefits include:

• Attractive salary packaging options - up to $15,900 per year in living expenses plus $2,650 per year in entertainment expenses.
• Hybrid work arrangements - mix of office and work from home.
• Additional leave options (birthday, wellbeing and parental)
• Annual professional development allowance.
• Opportunities to participate in community events and volunteering.
• Rewards and Recognition program, Wellness program and social events.
• An Employee Assistance Program (EAP).

If you are ready to bring your enthusiasm and expertise to a role where your work matters, we'd love to hear from you.

For further information please view the Position Description on our website: 

Lung Foundation Australia is an equal opportunity employer, and we welcome all applications. Aboriginal & Torres Strait Islander people are strongly encouraged to apply, as are those identifying as LGBTQIA+.