Senior Marketing Specialist

8 hours ago

Barangaroo, New South Wales, Australia GrainCorp Full time $80,000 - $120,000 per year

What did you have for breakfast today?

Whether it was the flour in your toast or the grain in your cereal, chances are GrainCorp helped get it to your plate. As we continue to find new ways to connect rural communities with food, animal feed and industrial customers around the world, we're proud to be leading the way in sustainable agriculture.

About the Role

We're looking for a Senior Marketing Specialist to join us for an approximate 6-month fixed-term contract, supporting a high-performing marketing team that's driving real impact across the business. Based at International Towers Barangaroo - one of Australia's most sustainable and award-winning workplaces - you'll enjoy a hybrid model of three days onsite, two days from home. This is a hands-on, fast-paced role for someone who can move confidently between strategy and execution. You'll shape, deliver and optimise end-to-end marketing initiatives that support GrainCorp's commercial and brand goals.

Your key responsibilities include:

Market Insights & Advisory

  • Identify market trends, competitor movements and customer needs, using insights to inform marketing strategy
  • Provide guidance and recommendations to senior leaders, including the CEO, ELT and business unit executives

Marketing Execution

  • Deliver integrated B2B marketing campaigns that drive awareness, conversion and customer engagement
  • Track, measure and report performance to optimise results

Brand Management

  • Strengthen brand identity and ensure consistent, compliant application of brand guidelines
  • Support initiatives that build recognition, reputation and trust

Digital Marketing

  • Lead digital activity across social media, SEO, SEM, email and paid channels
  • Partner with our Marketing Technology team to optimise funnels, enhance customer journeys and build audience insights

Content & Storytelling

  • Develop and distribute high-quality, strategic content across paid and organic channels
  • Translate business objectives into compelling narratives that resonate with our customers

Events & Experiences

  • Manage and maximise ROI for industry events, activations and customer engagements
  • Identify opportunities to elevate our presence and deliver standout experiences

Agency & Budget Management

  • Set performance benchmarks, oversee delivery and ensure budget alignment
  • Maintain strong relationships with internal stakeholders and external agency partners

About You

You're a hands-on marketer who loves turning strategy into action. You're comfortable advising senior stakeholders, rolling up your sleeves, and delivering high-quality work at pace. Ideally, you have experience in Agribusiness, FMCG, Logistics, or another complex B2B environment, and you bring:

  • Strong digital marketing capability across SEO, content, social and performance
  • The ability to convert business objectives into well-executed marketing initiatives
  • Confidence managing budgets, agencies and campaign ROI
  • Excellent communication skills and the ability to influence stakeholders at all levels
  • A proactive, collaborative approach with a focus on delivery and outcomes

How to Apply

The next steps are simple. Submit your application, and our Talent team will be in touch to discuss your experience in more detail. We're looking forward to meeting you.

Progressed candidates will be required to provide proof of working rights and professional referees.

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