Ad Operations Specialist

14 hours ago

Sydney, New South Wales, Australia Seedtag Advertising SL Full time $80,000 - $120,000 per year


Job Description

We're looking for an Ad Operations Specialist - Performance Trading to join our team in Sydney and help shape the future of contextual advertising as we continue to expand globally.
Who We Are At Seedtag, we lead the way in contextual advertising with our machine learning-powered platform. Our technology provides superior brand safety, human-like content understanding, and advanced cookieless targeting, making ads more engaging and respectful. Founded by two ex-Googlers in 2014, we've grown to over 700 Seedtaggers across 17 countries, raising €250M to revolutionize digital advertising.

Your Challenge

As an Ad Operations Specialist specialising in Performance Trading, you will play a crucial role in activating and optimising our programmatic campaigns to achieve exceptional performance for our clients. We need someone who is willing to dive deep into the numbers and push the limits of programmatic performance through continued optimisation and experimentation.


Your responsibilities will include: 

-Performance Expertise: Become the local subject matter expert in performance trading, specifically focusing on activating and optimising campaigns with a broad array of strategies and knowing how to leverage each to drive peak performance. 

-Campaign Setup & Activation: Accurately implement and activate advertising campaigns on various platforms, ensuring all technical specifications and client objectives are met.


-Monitoring & Optimisation: Proactively monitor campaign pacing and performance, conducting in-depth analysis and making continuous, data-driven adjustments to optimise results against key performance indicators such as leads, qualified traffic, and conversions.


-Strategic Leadership: Go beyond execution. Interrogate briefs, challenge assumptions, and lead clients toward stronger outcomes through thoughtful, evidence-based strategy. 

-Data-Driven Decision Making: Operate in a highly automated, analytical environment - interpreting complex datasets from ad servers, DSPs, and analytics tools to guide optimisation strategies.


What You'll Need to Succeed
-Experience: A minimum of 3 years of hands-on experience in ad operations within the digital advertising industry, with a demonstrable focus on performance campaigns delivered through programmatic channels (e.g. lead generation and qualified traffic).

-Platform Proficiency: Strong working knowledge and experience with various advertising platforms, but with a deep knowledge of DV360, GA4, and Google Tag Manager.

-Programmatic Knowledge: Solid grasp of the programmatic advertising ecosystem, including the creation of Private Marketplaces (PMPs) and the ability to tailor campaign strategies based on different KPIs. 

-Analytical Acumen: Exceptional analytical capabilities with a passion for optimising campaign performance through data.

-Work Ethic: Capable of working both independently and autonomously while also being a strong team player with excellent communication skills.

Why Join Seedtag? Growth & Opportunity: A key moment to join with vast career development prospects. Flexibility: At Seedtag, we trust you to balance work and life effortlessly with the option to work from home, the office, or even the beach in our hybrid mode. Learning & Development: Online courses in ODILO and optional English or Spanish group classes. Inclusive Culture: We foster a supportive environment that values personal growth. Fun & Connection: Participate in team activities, company off-sites, and more
Ready to join the Seedtag adventure? Send us your CV and let's grow together
At Seedtag, we're committed to creating an inclusive environment where everyone can thrive. We welcome diverse perspectives as they fuel our innovation and growth. Please let us know if you require accommodations during the hiring process, and we'll ensure a positive and accessible experience.

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