Marketing and Communications Officer

3 days ago

Darwin, Northern Territory, Australia NT Government - Department of the Chief Minister and Cabinet Full time $88,200 - $92,000 per year

Job description

Agency Department of the Chief Minister and Work unit Strategic Communications and Engagement

Cabinet

Job title Marketing and Communications Designation Administrative Officer 5

Officer

Job type Full time Duration Ongoing

Salary $88,297- $92,687 Location Darwin

Position number 37360 RTF Closing 23/09/2025

Contact officer Letchimi Wright, Senior Manager Marketing and Digital on or



About the agency

Apply online

APPLICATIONS MUST INCLUDE A ONE-PAGE SUMMARY ABOUT YOU, A DETAILED RESUME AND COPIES OF

YOUR TERTIARY QUALIFICATIONS.

Information for applicants – inclusion and diversity and Special Measures recruitment plans

The NTPS values diversity. The NTPS encourages people from all diversity groups to apply for vacancies and accommodates

people with disability by making reasonable workplace adjustments. If you require an adjustment for the recruitment

process or job, please discuss this with the contact officer. For more information about applying for this position and the

merit process, go to the OCPE website.

Aboriginal applicants will be granted priority consideration for this vacancy. For more information on Special Measures

plans, go to the OCPE website.

Primary objective

In line with the Department of the Chief Minister and Cabinet's marketing and communications strategy and through

marketing campaigns, public relations, content and social media programs, maximise awareness and conversion for the

Northern Territory as a jobs, economy and lifestyle destination for Australians.

Key duties and responsibilities

1. Analyse, evaluate and provide advice on the Northern Territory's marketing activities.

2. Develop content for the creation, managing and distribution of campaigns.

3. Coordinate content, site development, localisation and campaign uploads for Department of the Chief Minister and

Cabinet's integrated marketing campaigns, collaborating across the marketing division.

4. Assist with creative asset development, production and ongoing maintenance of video, images, maps and documents,

including sourcing information, overseeing graphic/creative development, proofing and printing.

5. Identify content gaps and coordinate the best approach to get this content disseminated.

6. Provide brand support around creative executions and prepare written briefs as required for services by external

agencies.

7. Stakeholder engagement and events/activations.

Selection criteria

Essential

1. Substantial experience in successfully utilising digital analytics and modelling to deliver high level strategic integrated

marketing advice that achieves results.

2. A good understanding of consumer marketing strategy, public relations strategy, content strategy and social media

strategy to deliver against set goals and objectives.

3. Experience in using digital platforms including but not limited to Google Analytics, and Microsoft Dynamics D365.

4. A good understanding of core marketing functions of bought media, public relations, social media, digital marketing and

working with trade and industry partners to deliver conversion opportunities.

5. Ability to work effectively both in a team environment and with limited supervision managing a range of tasks with

different and changing priorities.

6. Experience with events and event management.

Desirable

1. Knowledge of the NT's liveable attributes and political landscape.

2. Tertiary qualifications in communications, marketing and/or other related discipline.

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