Digital Marketing Part time Role

1 week ago

Melbourne, Victoria, Australia Silvermaple Boutique Full time $60,000 - $80,000 per year

Join Our Vibrant Online Team and Fuel Your Passion for Fashion

Are you ready to be a part of a dynamic online team that's on an exciting growth journey? If you have a genuine love for fashion and want to work in a dynamic, small business where change is the only constant, then we'd love to welcome you aboard

About Us:

We are a Melbourne-based business with three retail stores in women's fashion ever-evolving landscape. As the seasons change, so do we, ensuring our customers stay ahead in the world of style.

Your Role:

As a key part of our Digital Marketing team, you'll collaborate closely with our Founder to steer our business towards greater heights. Your mission is to drive our online growth strategy.

Key Responsibilities:

Crafting eCommerce Excellence: Design and breathe life into our eCommerce sales strategy. This includes optimizing our website, elevating SEO, orchestrating product upsells, managing new product launches, and curating seasonal content that our audience responds to.

Shopify Sovereignty: Rule over our Shopify kingdom with authority. From products to content and backend of Shopify, you'll help ensure our online presence is ahead of our competitors. Total System management - front and back end.

Style Shopify: Customize our online theme on Shopify to create a shopping experience that's as unique and focuses on the customer journey.

Masters of Messaging: Develop, oversee, and assess email marketing campaigns. Use tools like Klaviyo to weave engaging product narratives, promotions and content strategies.

Digital Dynamo: Contribute to the plan and execute our digital marketing strategy. This includes everything from email and social media to paid search, SEO, Google & Facebook Ads, and content creation that sparks engagement.

Social Media Sorcery: Cast your spell on social media platforms, create reels and video content for our customers and followers.

In-Store Alchemy: Collaborate with our retail stores to orchestrate captivating  in-store activations, community engagement, and campaigns.

Brand Guardian: Ensure our brand's integrity remains intact across all marketing efforts. Your mission: boost community engagement through digital and social marketing and drive online growth.

Customer Journey Maven: Oversee and optimize the customer online journey, crafting a seamless experience filled with automation magic via Klaviyo.

The Ideal Candidate:

Experience: You've got at least 3 years of eCommerce and digital marketing expertise, with a special knack for Shopify.

Digital Dominance: You're well-versed in Canva, Email marketing (EDM's), social channels (including Facebook, Instagram), Facebook Ad, Google, Shopify and general IT and computer knowledge.

Hands-On Expertise: You're no stranger to CRM, Organic SEO, content creation, and the entire digital landscape.

Self-Starter: You're driven by a passion for growth and improvement, organised and thrive on working autonomously and with a team.

Team Player: You can navigate both the solo journey and the collaborative adventure with equal finesse.

What We Offer:

Flexibility: Work 3-4 days per week to achieve that ideal work-life balance.

Competitive Compensation: We offer a salary package that reflects your experience and dedication.

Generous Perks: Enjoy staff discounts that let you indulge in the fashion you love.

Ready to Join the Fashion Revolution?

Apply now and let your digital marketing expertise shine. We're excited to see how your passion and skills can elevate our online Boutique to new heights

Get ready to wow us by telling us how you can help us take to the next level.

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