Marketing and eCommerce Manager

9 hours ago


Cremorne Victoria Australia Wittner Retail Australia Full time $120,000 - $180,000 per year

About Us

Wittner is one of Australia's most iconic fashion footwear brands, with over a century of heritage and a reputation for quality, style, and innovation. We're not just about shoes, we're about empowering confidence through design. With a strong retail presence and a growing digital footprint, Wittner continues to evolve, blending timeless craftsmanship with modern technology to deliver exceptional customer experiences.

The Role

Reporting to the CEO and as part of the Senior Leadership Team, the Marketing & eCommerce Manager will play a pivotal role in shaping Wittner's brand direction and growth. You'll lead a small, passionate team to deliver integrated marketing campaigns, elevate the digital experience, and drive customer engagement across all touchpoints.

In this role you'll combine strategic leadership with hands-on execution, guiding both brand marketing initiatives and eCommerce performance to grow revenue, customer loyalty, and brand awareness.

Key Responsibilities

  • Lead the creation and execution of innovative, high-impact marketing campaigns that drive brand growth and engagement.
  • Collaborate closely with the eCommerce team to identify and implement digital initiatives, including paid media, email marketing, CRM, SEO, and website optimisation.
  • Partner with Sales Channel Leads to develop channel activation plans and sales tools
  • Build and mentor a team of four direct reports, fostering a high-performing, creative, and collaborative culture.
  • Work with external agencies and partners to maximise local marketing, PR, and brand visibility opportunities.
  • Monitor and report on P&L drivers for campaigns and initiatives, ensuring decisions are data-informed and commercially sound.
  • Deliver post-launch campaign reviews to continuously improve performance and decision-making.

About You

  • Proven experience leading marketing and eCommerce functions, ideally within fashion, lifestyle, or premium consumer brands.
  • Strong understanding of both brand marketing and digital/eCommerce channels, with a track record of driving measurable growth.
  • Experienced people leader: able to inspire, develop, and manage small teams effectively.
  • Commercially minded, comfortable with budgets, KPIs, and P&L impact.
  • Creative thinker with the ability to translate strategy into engaging campaigns and seamless customer experiences.
  • Passion for fashion and footwear, with a keen eye for trends, design, and consumer behavior.

Why Wittner?

This is a rare opportunity to make a lasting impact on a beloved brand whilst working alongside a talented and passionate team. You'll have the freedom to shape the marketing strategy, drive digital growth, and help define the future of one of Australia's most iconic footwear brands.

What are we looking for?

  • 4+ years of experience in retail fashion or footwear including project management, brand marketing experience and eCommerce
  • Strong understanding of CRM platforms
  • Previous experience managing and guiding a small team
  • Great presentation skills
  • Exceptional planning and organisational skills, demonstrating high level of capability in managing multiple priorities and managing stakeholders
  • Proven experience with multi-channel planning and execution
  • Ideally familiar with overseas markets
  • You will be process driven, have the ability to set and maintain high standards, be able to deliver consistently to deadlines and enjoy working in a fast-paced environment
  • Excellent communication skills, with proven ability to build positive relationships with stakeholders and demonstrating strong influencing and negotiation skills.

Why you would want to work for us

  • We offer opportunities for advancement in a constantly growing company
  • Competitive salary package
  • Incentive scheme
  • Great team member discounts
  • An exciting, inviting, and welcoming work environment

Successful candidates will be contacted and we thank you for taking the time to apply.

No agency interest please.

Wittner is an Equal Opportunity Employer



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