Marketing Assistant

About GolfBox and the Marketing Fam:

We are proud to bring Australian golfers of all shapes, sizes, levels and interests an unmatched range of golf gear, sharp pricing and a team of passionate, committed marketers.

The in-house marketing team is a force of its own and drives compelling campaigns across digital, retail, social, content and automation spaces - with the target narrowly focused on leading CX and performance. We focus on delivering the optimum experiences for our new and existing customers and audiences.

About the role:

We would love to add a Marketing Generalist to the dynamic team that supports key executional and operational tasks across our content, marketing automation, CRM/CDP, communications and planning duties. The role is hands on, full time and suited to a proactive early-career marketer (0-2 years experience) who is committed to contribute meaningfully from day one, and eager to learn and absorb from each duty and its sub-functions. You'll have guidance, structure and the opportunity to grow into a monster multi-disciplined marketer.

You'll be mentored by experienced, seasoned marketers in a team that values initiative, heads down to get it done, high fives on the way out on a Friday and if you're curious about the full size of the marketing funnel.

Key Responsibilities:

• Proactively and reactively maintains non-core product web content (e.g. store trading hours, FAQ's, Terms and Conditions) in the web CMS.
• Digital merchandising including website image management, supervision of Online Visual Merchandisers, landing page creation, field mapping, size charts and occasional basic image editing
• Assist in preparing, monitoring and following up content calendars, planning documents, invoices and other supporting administrative activities.
• Helps coordinate cross-team initiatives like launches, events, promotions e.g. buy one get one, win competitions and product sends.
• Assists by proactively writing and publishing internal comms, team and business updates, announcements and other planned/last minute activities.
• Works with the content and design teams to create, proof or coordinate assets for various ecommerce platforms e.g. ESP, CDP/CXP.
• Supports CRM data hygiene such as updating customer records, identifying duplicates and merging accounts.
• In the longer term, supports basic reporting tasks.
• Support of general marketing efforts within team

Skills and Experience:

• 0-2 years experience in client side marketing and ecommerce, with retail experience gives you an advantage.
• A qualification in marketing, digital media, comms, advertising or related and comparable fields is going to set you apart from other candidates.
• Sound, strong, written communication skills are a must; being able to draft, edit and structure content clearly with or without spell check or Chat GPT is fine.
• Familiarity and experience with general ecommerce platforms/software such as web CMS (Wordpress, Shopify, BigCommerce etc), ESP's (Klaviyo, Mailchimp, Hubspot etc).
• Reasonably high use and understanding of docs, spreadsheets, slides, calendars and email plus any task tool is a bonus (Trello, Asana, etc).

You'll Thrive in this Role If You Are…

• Process aware but creative; you respect structure and know things can quickly shift and can adapt without challenge, and you bring ideas that fit this environment.
• Reliable and coachable; you follow briefs and take initiative to troubleshoot, correct or enhance at your own discretion, and know when it's right to seek another opinion.
• Curious. You want to learn everything you can about ecommerce, golf retail, automation, design, platforms and their overlaps in omni-channel marketing.
• Attuned to the audience; you can write and create for different personas and platforms and get what on brand and on point means to the golf frothers
• Adaptable. You're not thrown by ambiguity and happy to work for different stakeholders as the business needs change
• Recreationally aware and competitive You have an interest in golf, sport, retail or other niche hobbies and past times and can get in the heads of our people and the customers we serve.