Trade Marketing Specialist

About Us

Sigma Healthcare is proudly powering pharmacy With the largest pharmacy network in Australia and trusted brands including Chemist Warehouse, Amcal and Discount Drug Stores, we support a rapidly expanding retail footprint both locally and internationally.

We are powered by our people — collaborative teams across Marketing, Merchandise, Operations and Supply Chain — all working together to deliver best-in-class retail experiences and customer outcomes.

The Opportunity

We're seeking a highly organised and detail-driven Trade Marketing Specialist to oversee and execute all in-store marketing initiatives across our national retail network.

Reporting to the Retail Marketing Lead, this role coordinates the delivery of POS materials, supplier activations, in-store radio programming, and Salesforce marketing case workflows. You'll work closely with suppliers, category teams and store operations to ensure every campaign lands on time, on brand and on budget.

This is a fantastic opportunity for a proactive marketing project manager who thrives in fast-paced retail environments and is passionate about bringing campaigns to life at the shelf.

Key Responsibilities

In-Store Marketing Execution

• Plan, coordinate, and execute end-to-end production and distribution of all POS materials (shelf talkers, wobblers, posters, decals, promotional displays).
• Manage in-store radio content, scheduling, supplier advert integration, and partnerships with audio vendors.
• Provide stores with marketing assets, briefs and execution guides to ensure accurate rollout.

Supplier & Trade Partner Support

• Coordinate supplier-funded POS requests and campaign activity aligned to brand and commercial objectives.
• Act as the primary contact for supplier and trade partner marketing queries.
• Collaborate with buying, category, and supplier teams to support promotional cycles and in-store activations.

Marketing Case Management

• Manage all marketing-related Salesforce cases, ensuring timely and accurate resolutions.
• Identify recurring issues and escalate where required to drive process improvements.
• Maintain dashboards and case tracking to support performance monitoring.

Asset Governance & Brand Compliance

• Ensure brand guidelines are adhered to across all in-store marketing assets.
• Partner with creative teams, external vendors and production partners to deliver high-quality, cost-effective outputs.
• Maintain inventory of POS materials and asset libraries.

Campaign & Project Coordination

• Support national campaigns and catalogue rollouts, managing in-store deliverables and timelines.
• Work with Marketing Specialist and Digital teams to ensure integrated touchpoints and campaign alignment.
• Assist with store-level feedback collection and post-campaign reviews.

Reporting & Administration

• Support month-end reporting, supplier billing reconciliation and marketing recovery processes.
• Maintain calendars, distribution lists and campaign master files.
• Contribute to continuous improvement initiatives and supplier experience uplift.

About You

Education / Qualifications

• Tertiary qualification in Marketing, Communications, Business, or related discipline.
• 3–5 years' experience in trade marketing, retail marketing, or campaign coordination.

Knowledge & Skills

Mandatory

• Demonstrated experience coordinating in-store POS and supplier activations.
• Strong project management and organisational skills.
• Understanding of retail operations and promotional cycles.
• Experience with Salesforce or similar workflow/case management systems.
• Excellent written and verbal communication.
• Ability to manage competing priorities and multiple stakeholders.

Desirable

• Experience in retail, pharmacy, or franchise environments.
• Exposure to in-store radio or audio marketing.
• Awareness of TGA advertising code.

Personal Attributes

• Proactive with a strong sense of ownership.
• High attention to detail and quality.
• Collaborative and solutions-focused.
• Adaptable, resilient and capable of managing competing priorities.
• Customer-first mindset with a commitment to supporting stores and partners.

Why Join Us?

At Sigma Healthcare, our people make the difference. You can expect:

• Competitive salary + superannuation
• Hybrid working arrangements
• Generous staff discounts and wellbeing initiatives
• Career development within a fast-growing, ASX-listed healthcare group
• Opportunity to create real impact across Australia's largest pharmacy retail network

Apply Now

If you're passionate about trade marketing and thrive in a dynamic retail environment, apply now and help power the future of pharmacy with Sigma Healthcare.