Marketing Manager

1 day ago

Sydney, New South Wales, Australia Webull Securities Australia Full time $90,000 - $120,000 per year

About Webull

Webull Securities (Australia) Pty Ltd is a financial services provider licensed and regulated by the Australian Securities and Investments Commission (AFSL Number We empower self-directed investors through our reliable and intelligent products, built on a strong foundation of technology and financial service experience. With our customers at the center of everything we do, we strive to deliver services that make investing enjoyable and accessible.

About the Opportunity

The Marketing Manager – Performance is a high-impact position responsible for leading Webull Australia's promotional initiatives and omni-channel advertising to accelerate business performance.

In this role, the Performance Marketing Manager will plan, execute, and optimise digital marketing campaigns across a variety of channels to drive traffic, user acquisition, and revenue growth. Leveraging data-driven insights, this role will maximise ROI and support overall business objectives through the effective management of paid media, SEO, and conversion strategies.

Responsibilities

You will:

  • Develop, manage, and optimise performance marketing campaigns across search, social, display, programmatic, affiliates, and emerging channels.
  • Monitor and analyse campaign performance metrics (ROI, CPA, conversion rate), providing actionable insights to improve results.
  • Collaborate with cross-functional teams—creative, product, compliance, and analytics—to align all marketing activities with Webull's business goals.
  • Own marketing budgets, ensuring efficient allocation and reporting to maximise impact by channel.
  • Design and conduct A/B and multi-variate tests to refine ad creatives, landing pages, and campaign strategies.
  • Actively stay on top of digital marketing trends, regulatory updates, tools, and best practices within the financial services environment.
  • Build compliant and compelling campaign terms and conditions in line with regulatory developments.

Requirements

  • 3–5 years' relevant experience, ideally within the financial services, fintech or start-up sectors, including a track record in scaling digital channels and acquisition programs.
  • Demonstrated strong understanding of investor behaviour and a deep passion for investment products, including stocks, options, and cryptocurrencies.
  • Advanced analytical and communication skills, with demonstrated ability to interpret complex data and translate insights into actionable marketing strategies.
  • Basic knowledge of regulatory compliance, complemented by hands-on experience in developing campaign terms and disclosures.
  • Experience with Google Ads, Facebook Ads Manager, Google Analytics, and other relevant adtech and marketing automation tools.
  • Strategic mindset, entrepreneurial spirit, and a proactive approach with ownership of regional marketing outcomes.

  • Marketing Executive

    1 day ago

    Sydney, New South Wales, Australia The Marketing Room Full time $90,000 - $120,000 per year

    The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.ResponsibilitiesIdentify target audiences,...

  • Marketing Director

    1 day ago

    Sydney, New South Wales, Australia Horizon Edge Marketing Full time $120,000 - $180,000 per year

    Job Type: Full-TimeWorkplace: HybridSalary: $160,000 plus superApplications close: 2nd NovemberAbout Horizon Edge MarketingAt Horizon Edge Marketing, we help businesses achieve absolute authority in their industry through cutting-edge digital strategies engineered for the age of AI.We're a team of innovators and we're looking for a Marketing Director who...

  • Assistant Brand Manager

    2 weeks ago

    Sydney, New South Wales, Australia Randstad - Sales & Marketing Full time $60,000 - $90,000 per year

    About the Company: We are a leading global health technology company focused on improving people's lives across the health continuum - from healthy living and prevention to diagnosis, treatment, and home care. This role is within our Personal Care segment, a key area of our business that helps people live healthier, more comfortable lives through innovative...

  • Account Manager

    3 days ago

    Sydney, New South Wales, Australia THE MARKETING PRACTICE Full time $100,000 - $120,000 per year

    Salary: AU$85,000 - AU$100,000Who we areWelcome to The Marketing Practice (tmp). We're not just an agency; we set the bar for advancing B2B marketing, armed with a global team of 300+ B2B specialists ready to unlock potential for our clients. They include incumbent leaders and some of most exciting and fast-growing unicorns in tech, working with them across...

  • Senior Account Manager

    5 days ago

    Sydney, New South Wales, Australia The Marketing Practice Full time $80,000 - $120,000 per year

    Who we areWelcome to The Marketing Practice (tmp). We're not just an agency; we set the bar for advancing B2B marketing, armed with a global team of 300+ B2B specialists ready to unlock potential for our clients. They include incumbent leaders and some of most exciting and fast-growing unicorns in tech, working with them across the entire funnel to achieve...

  • Social Media Strategist

    1 week ago

    Sydney, New South Wales, Australia Iconic Marketing Full time $80,000 - $120,000 per year

    Company DescriptionAt Iconic Marketing, we help businesses achieve extraordinary results with strategic, data-driven marketing. We build tailored strategies to grow brands, engage audiences, and drive sales. Our services include strategic marketing, social media management, content marketing, email marketing, and Google marketing solutions. We partner with...

  • Social Media Content Creator

    2 weeks ago

    Sydney, New South Wales, Australia Iconic Marketing Full time $60,000 - $80,000 per year

    Company DescriptionAt Iconic Marketing, we help businesses cut through the noise with strategic, data-driven marketing that gets real results. Whether you're a start-up ready to launch or an established business looking to scale, we build tailored marketing strategies designed to grow your brand, engage your audience, and drive sales. Our services include...

  • Sales Manager

    1 day ago

    Sydney, New South Wales, Australia DMS Destination Marketing Services Full time $90,000 - $120,000 per year

    Company DescriptionFor over 30 years, DMS Destination Marketing Services has connected Australian and New Zealand leisure travel specialists to a handpicked network of boutique destination management companies (DMCs) across the globe. Our extensive portfolio supports the creation of tailor-made itineraries, special interest tours, and immersive travel...

  • Marketing Manager

    3 days ago

    Sydney, New South Wales, Australia Adactin Full time $120,000 - $140,000 per year

    Adactin Group is a 100% Australian-owned global IT consulting company, headquartered in Sydney. We are a trusted technology partner helping organisations drive end-to-end digital transformation through our deep expertise in Microsoft and AWS ecosystems, AI-powered Digital Engineering, and future-ready Quality Assurance.Our managed delivery approach, backed...

  • Marketing Manager

    5 days ago

    Sydney, New South Wales, Australia Leverage Technologies Full time $80,000 - $120,000 per year

    Company DescriptionLeverage Technologies is an Australian award-winning ERP Partner that helps customers achieve digital transformation through ERP solutions and associated technologies. Backed by top software vendors such as SAP, Sage, and MYOB, Leverage Technologies implements customer strategies for SAP S/4Hana Public Cloud, SAP Business ByDesign, SAP...