Associate Director- Marketing

This job is with Moody's, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.
At Moody's, we unite the brightest minds to turn today's risks into tomorrow's opportunities. We do this by striving to create an inclusive environment where everyone feels welcome to be who they are—with the freedom to exchange ideas, think innovatively, and listen to each other and customers in meaningful ways. Moody's is transforming how the world sees risk. As a global leader in ratings and integrated risk assessment, we're advancing AI to move from insight to action—enabling intelligence that not only understands complexity but responds to it. We decode risk to unlock opportunity, helping our clients navigate uncertainty with clarity, speed, and confidence.

If you are excited about this opportunity but do not meet every single requirement, please apply You still may be a great fit for this role or other open roles. We are seeking candidates who model our values: invest in every relationship, lead with curiosity, champion diverse perspectives, turn inputs into actions, and uphold trust through integrity.

• Minimum 5 years of experience in B2B marketing and event management, with a strong focus on the Australian market.
• Proven expertise in demand generation, digital marketing, and end-to-end event execution.
• Strong project management and stakeholder engagement skills.
• Familiarity with marketing automation platforms (e.g., Marketo), CRM systems (e.g., Salesforce), and Microsoft Office.
• Exposure to the Asian financial marketplace and experience in a global matrixed organization.
• Creative thinking with a data-driven mindset and openness to AI and automation in marketing.

Bachelor's degree in Marketing, Business, Communications, or a related field. Relevant certifications in digital marketing or event management are a plus.

Strategic Marketing & Demand Generation

• Develop and execute a multi-channel marketing strategy tailored to the Australian market, aligned with APAC commercial goals.
• Define Ideal Customer Profiles (ICPs), personas, and messaging in collaboration with commercial strategists and campaign managers.
• Lead demand generation initiatives across digital, content, and event channels to drive pipeline growth and accelerate the sales cycle.
• Support content creation for campaigns and demand generation efforts.
• Utilize marketing automation (e.g., Marketo) and CRM tools (e.g., Salesforce) to manage campaigns, analyze performance, and optimize ROI.
• Collaborate with global and regional teams to ensure consistent brand messaging and campaign execution across APAC.

Event Management & Outreach

• Plan and deliver high-impact in-person and virtual events including conferences, roundtables, webinars, and sponsored engagements.
• Oversee all event logistics: venue sourcing, vendor negotiation, catering, AV setup, collateral, and on-site execution.
• Create event marketing plans including audience targeting, promotional content, and post-event follow-up strategies.
• Ensure seamless execution and high attendee satisfaction through meticulous planning and stakeholder coordination.

Analytics & Reporting

• Monitor and report on campaign and event performance using KPIs and analytics dashboards.
• Provide actionable insights to enhance future marketing and event initiatives.
• Maintain accurate records of marketing and event data in internal systems.

Join a dynamic and collaborative marketing team that drives strategic initiatives across Australia and the broader APAC region. You'll work closely with global stakeholders and regional experts to shape impactful campaigns and events that elevate Moody's brand presence and accelerate business growth. The team values innovation, inclusion, and continuous learning—offering a supportive environment where your ideas and contributions make a real difference.

Moody's is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender expression, gender identity or any other characteristic protected by law.

Candidates for Moody's Corporation may be asked to disclose securities holdings pursuant to Moody's Policy for Securities Trading and the requirements of the position. Employment is contingent upon compliance with the Policy, including remediation of positions in those holdings as necessary.