Campaign and Engagement Coordinator
21 hours ago
Overview:
Full-time, Continuing position
Salary HEW Level 6 + 17% Superannuation and Flexible Working Arrangements
Based at the Melbourne CBD campus, and hybrid ways of working
About You
As the Campaign and Engagement Coordinator, your role will sit within the Global Marketing, Experience team , where you will be responsible for managing multi-channel content and campaigns, as well as being a key liaison point for key stakeholders within the Alumni Squad.
In this position you will provide advice, guidance and support to the Alumni Squad, and use their skills and knowledge of the audience to ensure objectives, timelines and milestones are met and delivered in the most efficient and effective way.
You will be responsible for managing key campaigns annually, working closely with the content and social team on new ideas and effective ways to engage the Alumni audience. You will often be called on to support additional activities within the Alumni Squad, taking advice and directions from the Campaign Manager and Alumni Segment Manager when and where required.
To be successful in this position, you'll have:
Demonstrated understanding of marketing principles and practice.
Strong understanding of marketing via digital and social channels.
Proactiveness and desire to bring new ideas for alumni engagement to day-to-day tasks.
Loyalty marketing background would be advantageous.
Demonstrated high level of interpersonal, oral and written communication skills including a proven ability to prepare copy for advertising, publications and the web.
Demonstrated ability to manage multiple projects and tight deadlines under broad direction, negotiating extensions as applicable.
Highly developed IT skills, including proficiency in Microsoft Office, Excel & Power Point packages, and ideally experience in Adobe campaign management.
An understanding of the marketing and advertising imperatives of a large university or complex business.
Proven ability to work independently and as part of a team.
Please Note: Appointment to this position is subject to passing a Working with Children and National Police Check.
About the Portfolio
The International and Engagement portfolio is responsible for RMIT's international strategy and agenda, including international development and partnerships and oversight of our international operations including RMIT Vietnam and RMIT Europe. It also incorporates the university's key engagement functions including communications, experience (global marketing, global student recruitment, alumni), and business development and partnerships. The Experience function's vision is to bring to life RMIT's strategy by putting the student and all of RMIT's audiences at the heart of everything that we do and delivering a CX vision and insights to help guide the University deliver on our promise. The function is responsible for Global Marketing and our Brand, Digital and CX, Student Recruitment and Admissions, Market Intelligence and Propositions (product and pricing strategy), Alumni and Engagement. The 300+ Experience team who are based across Australia, Vietnam, India and several other hubs, strive to deliver amazing experiences for all of our audiences through contemporary ways of working.
To Apply
Please submit your CV and covering letter addressing your suitability for this position by clicking on the 'Apply' link at the top of this page.
For further information about this position, please see the Position Description hyperlinked below or contact Talent Support via email
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Position Description -
Campaign and Engagement Coordinator
Please note, if you are viewing this advert from an external site, please click 'apply' and you will be redirected to RMIT's Jobs website to access the Position Description at the bottom of the page. Due to recent upgrades, position description links may not work on LinkedIn advertisements.
LI-HybridApplications Close:
10 Nov pm
RMIT is an equal opportunity employer committed tobeinga child safe organisation. We are dedicated to attracting, retaining and developing our people regardless of gender identity, ethnicity, sexual orientation, disability and age. Applications are encouraged from all sectors of the community and we strongly encourage applications from the Aboriginal and/or Torres Strait Islander community.
At RMIT, we are committed to supporting adjustments throughout the recruitment and selection process, as well as during employment. We actively support and encourage people with disability to apply to RMIT (including alternate formats of application forms). To discuss adjustment requirements, please contact Dani, via
or visit our Careers page for more contact information -
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We are a Circle Back Initiative Employer – we commit to respond to every applicant.
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