Campaign Marketing Manager

1 hour ago

Melbourne VIC, Australia MELBOURNE SYMPHONY ORCHESTRA Full time $60,000 - $120,000 per year

The MSO is seeking a driven Campaign Marketing Manager to advance the MSO's vision for creating music that matters to all Victorians.

The Campaign Marketing Manager plays a key role in driving marketing campaigns to grow revenue, reach and engagement, working towards the long-term goal of the MSO reaching 10% of the Victorian population annually. This involves working on multi-channel campaigns creating, scheduling, and delivering engaging content, as well as channel optimisation and conversion.

This position also manages the relationships and outputs of the MSO's digital and traditional marketing agencies, and specialist marketing contractors that support the organisation. This is a hands-on role requiring a marketing mindset, strong digital knowledge, awareness of emerging trends and commercial acumen.

This is an exciting time to be joining the MSO and a fantastic opportunity for a passionate marketing professional. Working closely within a dedicated team, this role will be well suited to a self-starter looking to make a positive contribution to a much-loved cultural icon.

The successful applicant will possess the following:

  • Significant experience in a marketing campaign/media buying role, combined with tertiary qualifications in marketing or a related field
  • Proven experience in delivering multifaceted campaigns, leveraging data to deliver results
  • A deep understanding of digital campaign management including remarketing, paid social and programmatic advertising
  • Experience managing external agencies
  • Experience managing staff
  • Proven ability to translate customer insights into successful marketing campaigns and a high degree of creativity to find new, compelling ways to reach and communicate to customers
  • Strong digital copywriting, design, content marketing, and verbal communication skills
  • Strong knowledge of digital trends, content, and social media
  • Demonstrated ability to prioritise, multitask and work under pressure to achieve deadlines
  • A naturally constructive and collaborative style, with the ability to translate complex or highly technical content in a meaningful and accessible way to a variety of audiences
  • Ability to balance attention to detail with broader strategic priorities.
  • Experience and/or understanding of the dynamics of working for a performing art or not for profit organisation.
  • An appreciation of the arts/classical music

Applications

Please apply by sending a cover letter and resume

We'll keep applications open until we find the right person.

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