Marketing Specialist

2 weeks ago

Perth, Western Australia Health Insurance Fund of Australia Full time $90,000 - $120,000 per year

Work options: Hybrid

We're the Health Insurance Fund of Australia, but our friends call us HIF – and it's not very often an opportunity like this comes up in Perth We have an exciting opportunity for an experienced Marketing Specialist to join our team in a Part Time capacity.

About the role

We are looking for a Marketing Specialist who will be responsible for the ongoing delivery of HIF's acquisition marketing program in line with HIF's vision, values and strategic plans.

This role will contribute to achieving HIF's growth objectives by overseeing our digital agency with the development and delivery of our Search Engine Optimisation (SEO) strategy. Reporting to the Senior Marketing Manager, the role involves strong stakeholder management, cross-business planning, and executing effective programs within budget and timelines.

This is a part time position (30 hours per week, 0.8 FTE). Working days are flexible and can be discussed during the interview

What we're looking for in you

Essential

  • 3+ years' experience in a similar role.
  • Strong understanding of acquisition and retention marketing theories and demonstrated experience in delivering acquisition and/or retention campaigns.
  • Demonstrated experience in delivering digital marketing strategies across multiple media (e.g. email marketing, SEM, SEO and PPC).
  • Experience in managing agency relationships
  • A highly attuned creative mind, with a passion for digital.
  • Analytical skills with experience in tracking and reporting performance metrics.
  • Excellent attention to detail and time management skills.
  • Ability to collaborate effectively with external agencies and internal teams.

Desirable

  • Experience in private health insurance, healthcare or insurance industry, but not essential.
  • Strong understanding of digital marketing principles and web development principles related to SEO.
  • Experience working with digital marketing channels, and new and emerging technologies.
  • Experience working with content management systems.
  • Experience executing SEO improvement projects.

About HIF

At HIF, we're not just a national brand - we're also a tight-knit team of 125 member-focused individuals who love what we do. We are a not for profit, member focused health insurer with a passion for helping our community live healthy lives. Join our modern Community focused Hub, with excellent public transport links, just a stone's throw from Perth city centre, and make a positive impact on the health and wellbeing of our members. Apply now and take the first step towards an exciting new career

As a member of our team, you'll enjoy:

  • 13% superannuation.
  • Subsidised health insurance cover.
  • Flexibility of Working from Home (WFH) days, 9 Day Fortnight and Additional Purchased Leave.
  • Professional Development and Training opportunities including study assistance.
  • Heaps of great social events with our fun-hungry Social Club.
  • Paid day off for your Birthday
  • Plenty of fun perks, such as bring your dog to work day, team building, lunch and learns, treat carts and more

To apply for this opportunity please visit

Applications should include a cover letter addressing the selection criteria and the additional skills and experience they can bring to this role and HIF. Applications close Friday 12th September.

Aboriginal and Torres Strait Islander peoples are encouraged to apply for this opportunity.

HIF encourages cultural diversity and is an equal opportunity workplace. We are committed to creating an inclusive culture for all employees.

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