Head of Marketing

22 hours ago


Mascot New South Wales, Australia Avis Budget Group Full time $180,000 - $250,000 per year

Drive regional impact. Influence global strategy. Shape the future of mobility.

Are you a visionary marketing leader ready to shape the future of mobility across the Pacific and beyond?

Avis Budget Group is seeking a strategic, data-driven Head of Marketing to lead our marketing efforts across Australia, New Zealand, and Singapore. This is a high-impact role that not only oversees regional end-to-end marketing operations but also plays a pivotal part in shaping our global strategy through close collaboration with international marketing leaders.

As a NASDAQ-listed company and market leader in the Pacific and globally, Avis Budget Group is committed to transforming the customer experience and expanding innovative mobility solutions. We're looking for a seasoned professional who thrives in dynamic environments and brings a global mindset to regional execution.

This role is responsible for the following for the Pacific Region:

  • Own the regional marketing strategy
    across B2C and B2B segments, delivering integrated campaigns that drive acquisition, retention, and brand growth.
  • Lead with data
    —develop and apply deep customer insights, analytics, and performance metrics to inform strategy and optimize execution.
  • Elevate the customer experience
    by shaping how our brands connect with users across digital and physical touch-points.
  • Collaborate globally
    —partner with international marketing leaders to align regional execution with a unified global strategy.
  • Innovate at scale
    —identify and launch new channels, products, and programs that accelerate growth and differentiate our offerings.
  • Build and lead high-performing teams
    , fostering a culture of excellence, agility, and continuous improvement.
  • Advocate for the Pacific region
    across product, technology, and operations teams to ensure our platforms and tools enable world-class marketing outcomes.
  • Drive business outcomes
    —own key KPIs and deliver against ambitious growth targets in direct channels and brand performance.

What We're Looking For:

Bring your 10+ years of progressive marketing leadership experience, preferably across diverse geographies and cultures, and ideally within the travel, mobility, or transportation sectors, and we will put it to good use. You will have a strategic mindset, matched by a deep understanding of customer behaviour and market dynamics, to help you lead complex, multi-channel marketing programs that deliver measurable impact to the business. You will be comfortable operating at both a strategic and executional level, with a strong ability to translate insights into action and adapt quickly to changing market conditions.

Your approach should be grounded in data where you will be able to leverage analytics to inform decision-making, optimize performance, and uncover new opportunities for growth. A proven track record of building and scaling high-performing teams, fostering a culture of innovation, accountability, and continuous improvement will see you thrive in this position. Collaboration is second nature to you as you will know how to influence cross-functional stakeholders and align regional execution with global strategy, ensuring consistency while driving local relevance.

Above all, you are customer-centric. You understand that every interaction is an opportunity to build trust, deliver value, and differentiate our brand. You bring a passion for innovation and a commitment to excellence, ready to lead the transformation of our marketing function and shape the future of mobility across the Pacific and beyond.

Benefits:

  • Competitive salary with a performance-based bonus structure
  • Fully maintained company vehicle
  • Access to Perkbox – exclusive discounts with leading retailers, fitness providers, entertainment venues, and more
  • 24/7 Employee Assistance Programme for mental health and wellbeing support
  • Employee discounts on car rentals across Avis Budget Group

If you're ready to take ownership of a regional strategy while influencing global direction and lead a talented team in a fast-paced, evolving industry, this is your opportunity to make a lasting impact.

Apply today and drive the future of mobility with Avis Budget Group.



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