Product Owner, Personalisation

Product Owner, Personalisation

Job number: 803939

Primary position location: VIC- Melbourne CBD

Category: Banking & Financial Services

Category: Digital & Innovation

Category: Information, Communication & Technology

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Work type: Permanent Full time

Closing at: Oct :00 AEDT

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• Define, shape and execute personalisation programs in digital channels that drive sales, service and customer satisfaction goals
• Deliver personalised experiences / conversion rate optimisation (CRO) to drive product awareness, consideration and sales / service funnel conversion
• Work closely with NABs Group Marketing, Technology, Digital sales and Digital channels to ensure there is a coordinated approach and alignment across the enterprise

Our people are customer obsessed. They prioritise the needs and satisfaction of the customer above all else. Our mindset fosters innovation and creates strong, lasting customer relationships as we strive to be the most customer centric company in Australia and New Zealand.

In the role of Product Owner, Personalisation, you will join the Customer and Commercial Performance Retail Banking team that's doubling down on customer obsession

Each day, you'll go above and beyond to:

• Define and drive the experimentation roadmap for personalisation to deliver new concepts that drive strong customer engagement and conversion
• Define the personalisation strategy and quarterly plans to ensure programs are aligned to key customer and business priorities
• Conduct opportunity analysis using digital data and insights to identify new concepts and experiences to market
• Manage the pipeline and backlog of programs from design to delivery and continuous optimisation and remove roadblocks, manage risks and dependencies to deliver on time and in line with program objectives and goals
• Work with sales, product, marketing and technology to build personalisation capability to support scale and growth in delivering personalized experiences to customers
• Support new features, products and offer launches to achieve sales, NPS and adoption targets
• Optimisation the delivery model for personalisation to reduce time to market and efficiencies in delivery
• Work with business and technical stakeholders to identify and implement improvements to how we deliver optimisation and personalisation across our digital experience

We're looking for the best and brightest to deliver the best for our customers. You'll need:

• Strong understanding and experience working experience in digital, personalisation, data and analytics
• Demonstrated experience in product ownership, agile practices, UX/UI and backlog management
• Understanding of personalisation platforms and tools (such as Tealium, Adobe Target and Adobe Analytics) is highly valued
• Building relationships & influencing stakeholders
• Self-awareness & learning oriented with strong drive and passion for good user experiences

A diverse and inclusive workplace works better for everyone

We know that our people make us who we are. That's why we have built a culture of equity and respect – where everyone feels valued and appreciated for being their authentic selves. In partnership with our multiple Employee Resource Groups (ERGs) we continue to foster an inclusive environment, where all NAB colleagues' unique backgrounds and identities are understood, respected and celebrated. We are committed to providing an environment where you can work your way.

For details on the recruitment process, and accessibility, please visit To discuss adjustment requirements, please contact the NAB Careers team, via (please reference job number) or visit our Careers page through the link above for other contact options.

Join NAB

If you think this role is the right fit for you, we would love to hear from you. Please note candidate screening and interviews may be conducted prior to the closing date of the job advert. Unsolicited CVs from agencies will not be accepted.