Growth Marketing Executive

2 weeks ago

Greater Melbourne Area, Australia Byte Full time $90,000 - $120,000 per year

Are you a hands-on digital marketer with
B2B experience
who thrives on generating leads, optimizing campaigns, and driving growth through data? We're looking for a
Growth Marketer / Lead Generator
to join our team and take ownership of our digital performance across HubSpot, website, and paid media.

What You'll Do

  • Execute and optimize
    lead generation campaigns
    using HubSpot workflows, landing pages, and forms.
  • Manage and update our
    website content
    , ensuring SEO best practices and conversion optimization.
  • Run and report on
    digital campaigns
    across email, social, and paid media.
  • Track performance metrics like
    conversion rates
    ,
    cost per lead
    , and
    ROI
    .
  • Collaborate with sales and product teams to align marketing efforts with business goals.
  • Work closely with our
    technology partners
    to enhance campaign performance and leverage platform capabilities.

What You Bring

  • Proven experience with
    HubSpot
    ,
    Google Analytics
    , and digital campaign tools.
  • Strong understanding of
    SEO
    ,
    SEM
    , and
    social media advertising
    .
  • Demonstrated success in
    B2B marketing
    , especially in lead generation and nurturing.
  • Analytical mindset with the ability to interpret data and adjust strategies.

  • Excellent communication and collaboration skills.

  • Execute and optimize
    lead generation campaigns
    using HubSpot workflows, landing pages, and forms.

  • Manage and update our
    website content
    , ensuring SEO best practices and conversion optimization.
  • Run and report on
    digital campaigns
    across email, social, and paid media.
  • Track performance metrics like
    conversion rates
    ,
    cost per lead
    , and
    ROI
    .
  • Collaborate with sales and product teams to align marketing efforts with business goals.
  • Work closely with our
    technology partners
    to enhance campaign performance and leverage platform capabilities.

Why Join Us?

  • Be part of a purpose-driven team focused on innovation and customer success.
  • Work in a flexible, hybrid environment with room to grow.
  • Make a real impact in a fast-moving, national business.

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