Marketing Manager
2 days ago
The Marketing Manager will lead brand growth, consumer engagement, and sales acceleration across E-commerce (Amazon, Flipkart, Website) and Quick Commerce (Blinkit, Zepto, Instamart) platforms. The role involves end-to-end ownership of digital marketing campaigns, trade schemes, promotional activities, and consumer activations, ensuring high ROI and alignment with the brand's growth target of ₹2 Cr+ monthly sales.Key ResponsibilitiesBrand Strategy & PositioningDevelop and implement annual brand marketing calendar for Eatopia across all online channels.Build positioning strategies around 100% Clean Snacking and health-focused messaging.Work closely with design & content teams for packaging communication and creative campaigns.E-commerce & Quick Commerce MarketingPlan and execute platform-specific campaigns (Amazon Great Indian Festival, Flipkart BBD, Blinkit Weekend Sale, Zepto Payday Sale).Negotiate with platforms for visibility slots, banner ads, sampling campaigns, and cross-promotions.Track platform spends vs ROI and optimize promotional investments.Ensure strong product content, SEO optimization, and review/rating improvements on Amazon/Flipkart.Digital Marketing & Consumer AcquisitionLead performance marketing (Meta Ads, Google Ads, Influencer campaigns, SEO).Plan UGC (User Generated Content), influencer tie-ups, and community building.Manage website marketing campaigns including email, WhatsApp, and loyalty programs.Track CAC (Customer Acquisition Cost), Repeat Purchase Rate, CTR, and ROAS.Promotions & Trade SchemesDesign and roll out monthly promotions (discounts, bundles, BOGOs, flash sales).Ensure Internal Order (IO) approvals for promotions, trade schemes, and digital spends.Track scheme performance vs. budget vs. claim settlements in coordination with Finance.Market Research & Consumer InsightsConduct competitor benchmarking for pricing, promotions, and new product launches.Gather consumer insights from online reviews, surveys, and focus groups.Share inputs with NPD team for new product pipeline.Analytics & ReportingOwn Marketing KPIs dashboard (Power BI/Excel) – Spend vs. Sales, ROAS, CAC, GMV uplift.Run monthly performance reviews with leadership and cross-functional teams.Track SKU/platform-level marketing ROI.Key Deliverables (KPIs)Platform GMV growth vs. targets (Amazon, Flipkart, Blinkit, Zepto, Instamart, Website).Marketing Spend ROI (ROAS > 3x, CAC < ₹200 depending on channel).Improvement in brand awareness metrics (traffic, followers, engagement rate).Campaign effectiveness (CTR, conversion rates, repeat purchase %).Claim settlement accuracy (all marketing IOs vs. platform claims closed within TAT).Qualifications & SkillsEducation: MBA in Marketing or related field.Experience: 5–10 years in FMCG/D2C/E-commerce marketing.Strong knowledge of digital performance marketing, e-commerce trade marketing, and influencer strategy.Proficiency in Excel, Power BI, and campaign management tools.Excellent negotiation skills for platform visibility & promotions.Analytical mindset with creativity to drive consumer love.Job Type: Full-timePay: $5,000.00 – $16,000.00 per monthWork Location: In person
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Marketing Manager
6 days ago
Melbourne, Victoria, Australia The Marketing Room Full time $80,000 - $120,000 per yearDue to strong demand, we are looking for passionate Marketers with senior experience to work with our clients on a part-time basis.The RoleAs the client's in-house Marketing Manager, your primary role will be developing a strategic yet pragmatic marketing plan aligned with their business goals. You'll then coordinate the implementation of the plan by using...
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Category Marketing Manager
1 week ago
Melbourne, Victoria, Australia Sharp & Carter Marketing Full time $90,000 - $120,000 per yearSharp & Carter are proud to be partnering with Early Settler to recruit their new Category Marketing Manager, a key leadership role within their marketing function. Early Settler is an iconic Australian homewares and furniture brand — known for creating timeless spaces that celebrate both style and comfort. With an expanding retail and online presence,...
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Marketing Intern
3 days ago
Melbourne, Victoria, Australia Eat Marketing Concepts Full time $45,000 - $60,000 per yearCompany DescriptionEat Marketing Concepts specializes in delivering effective marketing solutions to medium to small food industry businesses with a strong focus on return on investment (ROI). We understand that small food businesses often need guidance with marketing activities, including public relations, developing promotional offers, and social media...
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Digital Marketing Coordinator
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Melbourne, Victoria, Australia Momentum Marketing Full time $60,000 - $80,000 per yearWe're Hiring: Digital Marketing Coordinator Melbourne, VIC | Part-Time Contract (3 Days/Week, over 5 days) Apply: | Contact: Sarah Howard-Whiteley – Are you acreative and results-driven digital marketerwith a passion for storytelling, strategy, and social media? We're looking for someone just like youMomentum Marketingis seeking aDigital Marketing...
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Marketing Executive
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Melbourne, Victoria, Australia The Marketing Room Full time $60,000 - $80,000 per yearDue to strong demand, we are looking for an experienced Marketing Executive to work with our clients on a part-time basis.The RoleAs the client's in-house marketing specialist, you'll take the lead on managing all digital aspects of their marketing activity.You'll be the channel specialist, focusing on hands-on execution, managing high-impact social...
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Marketing & Brand Associate
5 days ago
Melbourne, Victoria, Australia Sharp & Carter Marketing Full time $60,000 - $90,000 per yearAbout Our Client Our client is a well-established Australian business providing innovative products and services to customers across diverse industries. With a strong focus on growth, sustainability, and continuous improvement, they are seeking a digitally savvy and creative Marketing & Brand Associate to help elevate brand visibility, drive engagement,...
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Logistics Services and Warehouse Manager
2 days ago
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Marketing Manager
1 week ago
Melbourne, Victoria, Australia Citadel Edge Full time $80,000 - $120,000 per yearReporting to the CCO, the Marketing Manager for Citadel Edge will be responsible for developing and executing marketing strategies to promote Citadel Edge's products and services, building and maintaining a strong and consistent brand through a wide range of online and offline marketing channels.The role requires a flexible and versatile marketer who will be...
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Marketing Manager
4 days ago
Melbourne, Victoria, Australia Maxijet Australia Pty Ltd Full time $80,000 - $120,000 per yearAbout UsWe are a growing family-owned wholesale business, supplying a wide range of water pump solutions across Victoria and South Australia. With a strong reputation built on quality and service, we are now looking for a Marketing Manager to lead our marketing efforts and take our brand to the next level.The RoleAs our Marketing Manager, you will be...
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Marketing Manager
2 weeks ago
Melbourne, Victoria, Australia SolaX Power Full time $80,000 - $120,000 per yearAbout SolaX PowerEstablished in 2012, SolaX Power is dedicated to helping our customers transform their homes and businesses to clean energy and reducing the reliance on fossil fuels. SolaX Power is a leading provider of sustainable solar and energy storage solutions, with a strong presence in Europe, Asia, and Africa. Now we have more than 2800 employees...
