General Manager – Marketing

Who we are:

Ready to join the ultimate decision-making dream team? Hop aboard the Rocketship

At Finder, we're all about helping people find better deals. Whether it's to save money, make money, or snag sweet rewards, we're here to make sure people are getting the best possible deal. But that's not all – we're also on a mission to inject some excitement into the daily grind

With offices in Sydney, Toronto, New York, London, and Wroclaw, we've built a dynamic community of over 290 curious minds. But we're not your typical corporate clan. Diverse thinkers united by our core purpose to make money easy, we have a shared passion for turning the norm on its head.

If you're itching to shake things up, develop your expertise, and be part of a crew that values creativity, drive, and a good dose of quirkiness, then you might just be the missing piece to our puzzle. So why wait? Join us and let's navigate this wild world of decisions together

Role Overview:

We are seeking a General Manager - Marketing to lead Finder's marketing engine across Australia. This role is accountable for driving customer acquisition, brand growth, and engagement through a broad marketing remit spanning paid marketing, CRM, advertising, social, PR, SEO and editorial.

You will lead the end-to-end marketing and growth strategy that delivers brand uplift, customer growth, and breakthrough innovation. You will be constantly learning, optimising, and driving profitable growth at a rapid pace - shaping the voice, presence, and performance of the brand across every touchpoint.

This is a unique leadership opportunity for someone who can set the vision while staying close to the work - thriving at the intersection of brand and performance, and driving digital and content-led growth.

Main Responsibilities

• Lead the development and execution of Finder's marketing and growth strategy to deliver customer acquisition, retention, and brand impact.
• Guide, coach, and grow a high-performing team across performance marketing, brand, PR, SEO and editorial.
• Build integrated campaigns that connect brand, PR, social, and editorial with performance channels to deliver cohesive growth.
• Oversee paid marketing investments, optimising ROI and efficiency of spend.
• Safeguard Finder's editorial and publishing standards, ensuring content is engaging, authoritative, and drives organic growth.
• Partner with product, commercial, and data teams to align marketing priorities with company objectives.
• Champion a culture of experimentation and agility, driving continuous improvement and innovation.
• Manage marketing budgets, forecast performance, and provide insight-led reporting to stakeholders.
• Build strong relationships across the leadership team and with external partners to amplify impact.

Essential Requirements

• Experience in full-funnel marketing and growth roles, ideally in fast-paced digital environments such as consumer tech or e-commerce.
• Proven ability to operate at both levels - setting long-term strategy while staying close to detail and execution.
• Demonstrated experience managing large performance marketing budgets, with a focus on efficiency and ROI.
• Proven ability to lead PR, content, social, and CRM teams, and align them with growth and brand goals.
• Strong leadership and team-building skills with experience scaling high-performance in-house teams.
• A passion for the media and content landscape, and an instinct for storytelling that connects with customers.
• Highly customer-centric, with a deep understanding of user behaviour across channels.
• Analytical and creative, with a growth mindset and strong commercial acumen.
• Deep familiarity with marketing technology platforms and attribution methodologies.

Perks/Benefits:

• 5 days of additional 'Life Leave' each year to use for life's big moments
• Free daily lunch in-office
• Generous gender-neutral parental leave (up to 16 weeks in Australia)

Application process:

If this sounds like the kind of opportunity you've been looking for, select the 'Apply Now' button to submit your cover letter and resume. Use your cover letter to introduce us to you; we want to know who you are, what you've worked on, and why you think you'd be a great addition to the Finder team.

Inclusion

To build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us. We will treat your request as confidentially as possible. In your email, please include your name and preferred method of contact, and we will respond as soon as possible. Email with any questions or feedback.

Job Types: Full-time, Permanent

Benefits:

• Free food
• Parental leave

Work Authorisation:

• Australia (Required)

Work Location: In person