Marketing Manager

2 days ago

Sydney, New South Wales, Australia Gumtree Group Full time $104,000 - $170,000 per year

Join us at Gumtree Group (Gumtree, CarsGuide, Autotrader) as we grow Australia's leading classifieds and lifestyle network, reaching 1 in 4 Aussies every month.

About The Role
We're looking for an experienced
Marketing Manager
to join our marketing team and lead the strategy and execution for Gumtree's activity that will deliver on our business and brand growth goals. This role is a pivotal step in setting up the right communication approach to drive long-term success for Gumtree. You will be responsible for ongoing management of the Marketing strategy for Gumtree to best drive consideration (brand), product acquisition and engagement for users. This is an exciting opportunity to own brand activity across the entire marketing spectrum - from strategy, CRM, digital, social and paid media. You will report to our Director of Marketing and Brand, and work alongside the wider business and agency partners to deliver success.

What You'll Do

  • Develop annual marketing plans for Gumtree brand and product across all categories - including General Marketplace, Pets, Jobs, Motors, and Real Estate
  • Lead the development and execution of end-to-end integrated marketing campaigns across CRM, social, digital media and performance channels
  • Monitor and report on marketing ROI, channel effectiveness, and campaign outcomes
  • Champion our brand and customer experience across all touchpoints, ensuring every interaction drives positive engagement
  • Collaborate with cross-functional teams, including Product, Sales, Advertising, Engineering and Analytics, to set up and enable marketing initiatives aligned to business objectives
  • Manage agency relationships, external vendors and marketing projects to ensure timely, high-quality execution beyond internal capabilities

What you'll bring:

  • 7+ years of experience in brand marketing and campaign management
  • A track record of delivering measurable ROI from marketing campaigns
  • Ability to manage multiple projects and competing priorities in a fast-paced environment
  • Excellent communication, presentation and interpersonal skills, with the ability to collaborate effectively with cross-functional teams
  • A highly organised approach to anything you do, with the ability to create structure and process
  • The mindset to take the initiative, go that extra mile when needed, act with integrity and celebrate success after achievements
  • Above all, you are a team player. You thrive by getting things done together

What you'll get:

  • 24/7 access to Sonder for you and your family—because your wellbeing matters
  • Flex your schedule with hybrid work, flexible hours, and the freedom to work from anywhere for 4 weeks a year
  • A $150 monthly allowance toward your preferred health insurance, plus exclusive Bupa discounts
  • 20 weeks of paid parental leave and 12 weeks for secondary caregivers—we support all kinds of families
  • A Learning and Development budget to fuel your growth and help you level up
  • Your birthday off—yes, it's all about you
  • Regular team events and fortnightly socials so you can connect, unwind, and have a little fun along the way

Let's Do This
Ready to build something meaningful with great people, real impact and huge potential?

We'd love to hear from you

Please note: We're unable to provide sponsorship for this role. You'll need to hold current Australian working rights (PR, Citizenship or a valid work visa).

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