Social Influencer

2 days ago


Sydney, New South Wales, Australia Vitaco Group Full time $80,000 - $120,000 per year

Shape the Future of Influencer Marketing at Vitaco
Your Opportunity
Join Vitaco in this newly created role and take the lead in driving influencer and creator marketing initiatives across our iconic brands – Musashi, Athena, and Nutra-Life. Reporting to the Senior Social & Influencer Manager, you'll be the go-to expert for Influencer marketing, spearheading influencer rollout in Australia, and Musashi's expansion the US and MEA market and building strategies that deliver real impact.

What You'll Do

  • Champion influencer strategies across multiple brands, ensuring each brand shines through athletes, experts, and creators.
  • Build and manage ambassador programs and short-form content collaborations that amplify brand credibility and love.
  • Own end-to-end influencer programs: sourcing, screening, briefing, contracting, content approvals, campaign rollout, optimisation, and performance reporting.
  • Activate influencer content to power our social channels, aligning brand storytelling with channel strategy.
  • Drive international growth – Musashi is entering the US and Middle-East market, and your influencer management will be key to success.
  • Organise content farms/ co-creation models with Influencers to maximise brand collaborations on social.
  • Measure what matters: EMV, ROI, audience growth, conversion metrics – and deliver insights that move the business forward.

About You

  • A proven influencer marketing expert ready to take ownership.
  • Skilled in influencer management – you can design the system and make it run.
  • Passionate about social culture, athletes, sport and lifestyle creators, and community-driven brand growth.
  • Commercially savvy with a clear understanding of influencer marketing's impact on sales, brand authority, and channel growth.
  • Confident managing a multi-brand portfolio with unique tones and audiences.
  • Energised by autonomy, speed, and impact – you want your work to make waves immediately.

What We Offer

  • Competitive salary with annual reviews
  • Great discounts on our products
  • Hybrid working flexibility
  • A day off on your birthday
  • Wellness initiatives and access to in-house naturopathic advice
  • A fun, supportive, and high-performing team environment

About Vitaco
Vitaco is home to leading health and wellness brands, including
Nutra-Life, Healtheries, Athena, and Musashi
. For over 100 years, we've been inspiring healthier lives across more than 30 countries. With best-in-class manufacturing and a passionate team of 650+ across New Zealand and Australia, we're committed to delivering quality products and exceptional customer experiences.

To learn more about this career opportunity or to apply, please click
Apply Online
and you will be taken to our careers page.

Applications will be considered before the closing date.
Interested in other opportunities? To keep up to date with other Vitaco career opportunities, set up a profile and job alert so we can notify you of any jobs which may interest you. To set-up a profile please visit our careers page
and
click
Register
to submit your details.

Agencies
please note: this recruitment assignment is being managed directly by Vitaco's recruitment team. We will reach out to our preferred agency partners should we require additional talent options. Your respect for this process is appreciated.

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