Marketing Coordinator

1 week ago

Sydney, Australia Hatch Full time

** This role is at Flare (not for Hatch)**

Hatch is supporting Flare to find a great Marketing Coordinator to join their Marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like Flare.

**About the role at Flare**

Reporting to the Head of Marketing in this newly established role as Digital Marketing Specialist, you’ll plan and execute end-to-end integrated campaigns for Flare to drive adoption of our suite of workplace financial products across Australian businesses.

How You’ll Be Making An Impact
- Manage campaigns across multiple channels including Facebook, LinkedIn, Google AdWords and partner channels
- Drive demand and sales opportunities both from a B2C and B2B marketing funnel
- Continually optimise our landing pages and onsite performance to drive efficiencies in conversion rates
- Ideate and implement test plans to help Flare better understand and utilise paid channels
- Utilise analytics tools to build full funnel reporting on campaign performance, including Google Analytics, Salesforce and campaign & audience platforms

*

You
- Circa 5+ years experience in developing and deploying digital marketing/ integrated campaigns.
- Highly proficient across various channels both creating and managing campaigns across paid search and social.
- Previous experience with optimising landing pages for conversion, having run test and learn programs.
- Being highly curious you’ll continually seek out opportunities to improve go-to-market processes, expand our marketing channels and optimise campaign performance.
- Planning and project management across cross-functional teams and agency partners.
- Previous experience in HubSpot (preferred)

**Seniority**

Mid Level - A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically within 2-5 years of experience.

**Responsibilities**
- Multi-Channel Marketing Campaigns - Develop and execute multi-channel marketing campaigns to achieve specific goals, including awareness, engagement, and leads
- Marketing analytics and reporting - Collect, analyze, and report on metrics to determine the success of marketing efforts and return on investment
- Campaign Optimisation - Increase performance of campaigns by proactively finding opportunities and tactics to improve processes, experiences, and results

**Strengths**
- Creativity - Generates multiple innovative/new/novel ideas to solve a problem
- Collaboration - Works with others by being open, clear in communication and listening to achieve goals
- Flexibility - Copes with changes and ambiguity in varying circumstances and can adapt behaviour effectively

Hatch exists to level the playing field for people as they discover a career that's right for them. We model this in our hiring process for our partners like Flare.

We do not discriminate on the basis of gender identity, sexual orientation, cultural identity, disability, age, or any other non-merit factors. To put it simply, Hatch is for everyone.

**Salary**: $60,000.00 - $120,000.00 per year

Schedule:

- Day shift

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