Marketing Manager for CRM and Privacy

**About Us**

**Lead. Grow. Transform.**

Ford Australia is constantly evolving and innovating, committed to delivering smarter, more connected vehicles for all Australians, now and for generations to come.

Looking ahead, Ford is excited about the future. With an expanding vehicle lineup, growing digital services, and a strong dealer network, they are well-positioned to support Australian businesses in new ways.

As Australia’s largest automotive OEM employer, we proudly have around 1,500 talented engineers, designers, and specialists working across five Victorian sites. Crucially, Australia is a key global development hub for Ford, and their local design and engineering team lead the creation of vehicles including the Ranger, Ranger Raptor, and Everest - models sold in around 180 markets worldwide.

Complementing this technical network, Ford Australia’s National Sales Company (NSC) located in Richmond, is the central hub for commercial and customer engagement activities across the country.

**Why Ford?**

For a century, we've been a driving force across Australia, building a legacy that truly speaks for itself. Leading the way, the Ranger continues its rein as Australia's No. 1 Selling Vehicle and our iconic Mustang proudly holds its position as Australia’s No. 1 Sports Car.

These remarkable achievements are a testament to our unwavering commitment to innovation and a customer-focused approach that has delivered success across our entire lineup, giving us so much to be excited about But we believe we do more than just build award-winning vehicles—we build careers.
- Discounted lease car options.
- Multiple Employee Resource Groups - Ford Pride, Women of Ford and Ford Empowering Diverse Abilities.
- Flexible Work Arrangements.
- Growth and development opportunities via internal and external training.
- Paid parental leave from day 1.
- Comprehensive Employee Assist Program.
- Wellness Programs including Free Flu Vaccinations and Health Checks.Paid volunteer days.

**About the Role**

As the Marketing Manager for CRM and Privacy you will be responsible for building deeper customer relationships through Customer Relationship Management (CRM), and championing data privacy across our marketing and customer-facing activities.

The Marketing Manager sits at the intersection of customer understanding, technology, and compliance, driving key principles through strategy and execution.

You will lead the vision for direct customer communication: leveraging data and technology to create personalised, value-add experiences that boost loyalty and drive growth. Critically, you will also serve as the company’s Privacy Officer - the operational lead for data privacy, ensuring what we do is transparent, compliant, and reinforces customer trust.

This position reports directly to the General Manager of Marketing and Strategy and is based at our National Sales Company Office in Richmond, operating on a hybrid schedule with four days in the office.

To be successful in this role, you'll need a blend of strategic thinking, operational execution capabilities, technical understanding, and strong interpersonal skills.

**Qualifications**
- Holds a tertiary qualification in Commerce, Marketing, or a related field.
- 8 + years in Marketing Communications and CRM.
- Experience in the automotive industry is highly advantageous.

**Skills**
- Exceptional project management skills with emphasis on strong planning, problem-solving, managing multiple projects concurrently, and attention to detail.
- Ability to take complex technical information and interpret it for diverse audiences, particularly for consumer, Dealer and internal understanding.
- Excellent written and verbal communication skills with the ability to communicate to (and collaborate with) a wide variety of stakeholders.A proactive self-starter comfortable working with ambiguity and navigating complex situations.

**Equal Opportunity**

Ford Australia is inclusive employer, and all qualified applicants will receive consideration for employment.

Applicants must be legally authorised to work in Australia. Verification of employment eligibility will be required at the time of hire.
- *Ford Motor Company of Australia Pty Limited ACN 004 116 223 ( _**_Ford _**_) is collecting your personal information in order to consider you for a role at Ford. _Ford may also collect personal information about you from third parties such as refereess and recruitment agencies for this purpose. _Ford may disclose your personal information to its related companies and third party service providers for purposes such as screening and background checks, aptitude testing and health and safety and human resources management activities. _Ford’s privacy policy (available_
- **CRM Strategy & Vision**:Develop and evolve the long-term CRM strategy and roadmap, integrating data privacy frameworks to align with overarching business objectives and elevate the customer experience.
- **Customer Engagement & Mu