Marketing Manager

2 weeks ago

Sydney, Australia Platform Instruments Pty Ltd Full time

**Primary Duties and Responsibilities**:

- **Campaign Management**:_
- Develop and manage integrated marketing campaigns that align with the studio’s goals and client objectives.
- Coordinate with internal teams to ensure campaigns are executed on time and within budget.
- Monitor, analyse, and report on campaign performance, optimising strategies for maximum impact.
- **Market Research**:_
- Conduct market research to identify trends, competitor activities, and audience preferences.
- Utilise insights to inform campaign strategies and content development.
- Stay up-to-date with industry developments and marketing innovations.
- **Brand Design**:_
- Lead the development and execution of brand design initiatives that reflect PIES Studio’s identity and resonate with target audiences.
- Create visually cohesive branding elements for campaigns, presentations, and client projects such as animations and graphic images.
- Ensure brand consistency across all marketing materials and touchpoints.
- **Content Creation**:_
- Oversee and participate in the creation of compelling content, including social media posts, blogs, newsletters, and promotional materials with an emphasis on animated content.
- Ensure consistency in posts and updates.
- Create and monitor informative animated videos that promote PIES features and elements.
- Ensure all content is consistent with brand voice and meets the highest quality standards.
- **Client Coordination**:_
- Serve as a point of contact for clients, maintaining strong, positive relationships.
- Work closely with clients to understand their marketing needs and translate them into effective campaigns.
- Provide regular updates and reports to clients, ensuring transparency and satisfaction with project progress.

**Requirements**:

- Proficient in the Adobe Suite.
- Strong technical understanding.
- Interest and understanding of Artificial Intelligence is preferred.
- Proven track record of managing successful marketing campaigns.
- Strong content creation skills, with the ability to produce engaging copy and visuals.
- Experience in a start-up to scale-up environment.
- Ability to thrive in a fast-paced, dynamic environment.
- Strong interpersonal skills and a customer-focused approach.

**Qualifications**:

- Bachelor’s degree in Visual Media, Marketing, Animation, Communications, or a related field.
- 1+ years of experience in marketing, preferably within a creative or design-focused industry.

**Why Join PIES Studio?**

Be part of a vibrant team that values creativity, collaboration, and innovation. At PIEs Studio, you will have the opportunity to shape compelling stories, drive impactful campaigns, and contribute to a growing, forward-thinking studio.

Pay: $80,000.00 - $95,000.00 per year

**Benefits**:

- Professional development assistance
- Work from home

Schedule:

- 8 hour shift

Supplementary Pay:

- Commission
- Performance bonus

**Experience**:

- Marketing: 1 year (required)

Work Authorisation:

- Australia (required)

**Location**:

- Sydney, NSW 2000 (preferred)

Work Location: In person

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