Content Marketing Coordinator
6 days ago
Company Description
- Make your mark within a leading global fashion company
- A role you can grow into
- Fun, collaborative and inclusive team environment
- Flexible working arrangement and great perks
**Do you want to be a part of progressive global fashion brand where your actions create results?**
**Do you love brand building and creating a meaningful communication with customers?**
**Jump on this great opportunity to join H&M Australia & New Zealand as a Content Marketing Coordinator**
As the Content Coordinator you are coordinating campaign copy and proofreading needs for all external and internal communication channels.
You are also responsible for publishing relevant global and local content on the local social channels and be the main point of contact for community engagement.
You will collaborate cross-functionally with Experience Marketing, Media, PR, E-commerce and Customer Insights teams to deliver an excellent localised brand experience and contribute to the overall business goals.
**What makes H&M special?**
At H&M we believe it’s possible for you to find what you love. We offer you space to create and room to grow — a place where you can belong and truly be yourself. You’ll join a team that is full of life in a company that feels as good as it looks. At H&M, we believe it’s possible because together we make it possible.
As one of the world’s largest fashion retailers, H&M offers endless career opportunities. A fast-paced, buzzing environment with great diversity - a place where the customer is always the center of attention.
At H&M, we welcome you to be yourself and challenge you to grow and make a difference.
Help us reimagine the future of an entire industry, making everyone look, feel and do good.
**Job Description**:
**Copy / content proofreading**:
- Based on global guidelines and brand tone of voice, coordinate, approve and update all campaign and marketing communications copy - ensuring local relevance
- Adhering to SEO best practice for content - ensuring right keywords are used for maximum reach
- Point of contact for Content Production Agency - ensuring workload management and on time delivery of all content projects
**Content creation support**:
- Support Content Production Manager in creative briefings, approvals and ordering of campaign materials
- Support in creation all internal communication materials for store teams (campaign, marketing activities)
- Point of contact for global campaign production teams
**Social Media Publishing**:
- Coordinate and execute local daily social publishing plan, balancing global and local content that should be posted on local social pages
- Point of contact for Customer Service and PR for community management and crisis handling.
- Coordinate with local Media Planner and global Social Media team to help facilitate the best organic social plan
- Set and follow up KPI’s and goals for organic social content (including Influencer FUP as needed)
- Support marketing team with preparing weekly, monthly, quarterly marketing follow ups
- Competitor analysis
**Qualifications**:
**About YOU**
- Marketeer with an excellent/proficient written and verbal English language skills
- Minimum 2 years of experience in a Marketing/Content Coordinator role, within a copy and social content aspect (agency or client side)
- Formal Marketing Qualification
- Experience in handling copy for digital channels and managing social media platforms
- Understanding of campaign creative process
- Exceptional attention to detail, structured, organised and pro-active
- Excellent ability to manage deadlines
- Well-versed in preparing reports and presentations
- Proficient user of Microsoft Office suite (Excel, Powerpoint/Sway, Publisher, etc)
- Clear and positive communicator
- True collaborator, self-starter and fast learner
- Experience in copywriting, writing, working with fashion social content is preferred
- Creative eye for branding with basic graphic design skills using InDesign and Photoshop is preferred
Additional Information
**What's in it for you?**
- Becoming a part of truly value driven company with our customers at heart and the mindset that everyone is a leader.
- Generous staff discount at H&M and globally across other H&M Group brands
- Encourages work life balance with flexible working arrangement
- Enjoy your birthday with an extra day of leave
- Discounts to over 400 fitness studios across Australia
- Centrally located modern office with ergonomic work stations
- Up to 26 weeks paid parental leave for eligible team members
- Continuous development opportunities in an global company that promotes internal progression
**More information**:
This is a full-time position based in Sydney, Australia.
Applicants must have unrestricted working rights in Australia.
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