Digital Marketing Designer

Join a powerhouse of brands that connect customers, businesses and communities.
- Bring your boldness and stand out in an organisation that supports you to shine.
- Access to a great selection of benefits and corporate discounts

TPG Telecom started with a belief that we can make things better for Australians. We believe in the power of meaningful relationships to support vibrant, connected communities where everyone belongs. It’s our why; our reason to exist. Now, we’re proud to be one of Australia’s leading mobile and internet providers. We’re not just redefining telco, we’re changing its course. And you play a role in that. A big one. The opportunities are plenty for those who are ready to accept the challenge.

Could that be you?

**Your opportunity**:
This is a critical role within our evolving internal creative agency, a dedicated team of creatives driving the voice and visual identity of our diverse portfolio of challenger brands. As a Digital Marketing Designer, you will be on the front lines of our performance media efforts, creating high-impact, data-driven visuals that resonate deeply with customers across digital channels and directly contribute to commercial outcomes.

Your expertise in digital design for marketing outputs, particularly across social media and paid digital platforms, will be absolutely crucial. We are seeking a designer who is not just creatively brilliant but also inherently performance-focused, adept at A/B testing and leveraging insights to rapidly iterate and optimise creative for maximum effectiveness. You'll be empowered by best-in-class software, allowing you to focus your talent on strategic design and continuous improvement, driving tangible results.

**You'll make impact by**:

- ** Performance-Driven Creative**: Design and produce a wide range of digital marketing assets specifically optimised for high-performance media campaigns across key platforms like Meta (Facebook, Instagram), Google (Display/YouTube), TikTok, and Spotify.
- ** Social Media Specialisation**: Lead the design and execution of exceptional social media experiences, including static posts, dynamic carousels, engaging stories, mobile video capture and editing, and potentially short-form animated content, all engineered for high engagement and optimal performance outcomes.
- ** Multi-Channel Digital Design**: Develop visually compelling digital display ads, impactful out-of-home digital content, and other essential digital marketing collateral that turns heads, ensures impeccable brand consistency and strict adherence to platform best practices.
- ** Marketing-Focused Web Assets**: Design specific marketing-focused web assets such as display banners, homepage takeovers (HPTOs), landing page sections (for marketing initiatives), and other promotional web graphics that directly support campaign objectives, brought to life by our Digital Design teams.
- ** Tool & Process Optimisation**: Actively contribute to improving existing systems and processes related to digital asset creation and delivery, leveraging and championing best-in-class software and tools to streamline our operations.

**What you’ll bring**:
This role calls for a digitally fluent and inherently performance-oriented designer with an undeniable passion for creating impactful marketing visuals and a keen analytical knack for optimising for tangible results.
- ** Experience**: Minimum of 4+ years of dedicated experience as a Digital Designer, Marketing Designer, or Social Media Designer, with an exceptional portfolio showcasing performance-driven digital marketing creative. Experience within telco or fast-paced consumer industries is highly beneficial.
- ** Performance Media Expertise**: Demonstrated, hands-on experience in designing creative specifically for paid media campaigns across key platforms like Meta (Facebook/Instagram), Google (Display/YouTube), TikTok and Spotify.
- ** Social Media Focus**: Exceptional skills in designing for social media platforms, coupled with a deep understanding of platform-specific nuances, current trends, and effective content formats (e.g., carousels, stories, short-form video loops).
- ** Data-Driven Design**: Proven experience with A/B testing creative variations and leveraging performance data and insights to inform design iterations and optimisations that deliver measurable improvements.
- ** Tool Mastery**:Expert-level proficiency across the Adobe Creative Suite** (Photoshop, Illustrator, InDesign). **Highly skilled in Figma is very beneficial.** Experience with animation software (e.g., After Effects) for digital formats is a significant plus.

**Ideally, you will also have**:

- ** Strategic & Analytical**: A robust ability to understand complex marketing objectives, analyse campaign performance, and translate those insights into highly effective visual solutions.
- ** Adaptability & Agile**: Proven ability to thrive in a dynamic, fast-paced environment, expertly managing multiple projects and ite