Digital Marketing Adviser

7 days ago

Melbourne, Australia Hudson Australia Full time

Are you ready to channel your creative energy into meaningful work that supports an industry integral to Australia's economy? We're offering an opportunity to join a team that prides itself on collaboration, innovation, and impact. Your role will be pivotal in creating engaging and informative content across digital platforms, connecting with members, and driving campaigns that make a difference.

**The Opportunity**

As a **Digital Marketing Adviser**, you'll be at the heart of crafting compelling content and delivering impactful campaigns. You'll work within a team environment that thrives on shared goals and creativity, helping to support workers and stakeholders with critical services and benefits.

**Key Responsibilities**:

- Create, curate, and coordinate content for social media, web, and print channels.
- Develop and execute organic and paid content strategies that engage and inform target audiences.
- Seek out and tell authentic member stories that highlight the value of membership.
- Manage end-to-end project briefs, ensuring timelines and objectives are met.
- Collaborate with internal teams and external vendors to deliver campaigns and projects.
- Review content performance metrics to refine strategies and improve outcomes.
- Stay ahead of trends in digital media to ensure content remains relevant and effective.
- Support cross-departmental marketing needs with professional, high-quality content.
- Foster positive relationships with stakeholders and vendors, promoting brand values.

**About You**:
You will have:

- At least 2 years of experience in a similar digital marketing role.
- A talent for creating engaging video content tailored to social media platforms.
- Creative skills in design, photography, and video production.
- A proactive, "can-do" attitude and a collaborative team spirit.
- Strong writing skills with the ability to adapt tone for different platforms and audiences.
- The ability to distil complex information into clear, engaging content.
- An analytical mindset, using performance data to refine and optimise strategies.
- Exceptional organisational skills and attention to detail.
- The ability to work autonomously in a dynamic and fast-paced environment.

**Your experience will include**:

- Using marketing technology such as content management systems, CRM tools, social media platforms, and eDM systems.
- Managing multiple projects and deadlines with ease.
- Demonstrating excellent verbal and written communication skills.
- Possessing a valid Victorian driver's licence.

If you're ready to step into a role that's both challenging and rewarding, where your creativity and expertise can make a tangible impact, we'd love to hear from you.

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