Loyalty Program Operations Lead
15 hours ago
**About Us**:
Australian Pharmaceutical Industries Limited (API) is one of Australia's leading pharmaceutical distributors and fastest growing health and beauty retailers. API is the foundational asset of the Wesfarmers Health Division, and is the parent company of Priceline Pharmacy, Soul Pattinson Chemist, Pharmacist Advice and Clear Skincare Clinics (CSC). Our services include wholesale product delivery, retail services, marketing programs and business advisory services.
An Opportunity exists for a Loyalty Program Operations Lead reporting into the Head of Loyalty and eCommerce. This an exciting opportunity that has accountability for end-to-end management of the Priceline loyalty program, ensuring strong engagement and rewarding experiences for our loyal membership base.
**The responsibilities for this role include:
- The Loyalty Program Operations Lead will be accountable for
- Execute rewards program to drive growth in Digital & Data P&L, including overseeing day-to-day operations, commercial strategy, and partner perk management.
- Driving growth across the Priceline Sister Club membership base i.e. acquisition, increased member engagement (incl scan rate, member tier progression), customer lifetime value, frequency and basket size
- Lead communications plan and member marketing strategies, with a focus on eDM, and ensure loyalty program's contractual agreements are met
- Supporting the Head of Loyalty & eCommerce to scope and oversee the delivery of projects which drive maturity / strengthen the rewards program (including CVP review)
- Building cross-functional relationships to ensure the program can be executed on time, as promised to customers and in line with contractual agreements with suppliers / partners
- Building cross-functional relationships across all API brands to grow the rewards program (incl. eCommerce, Clear Skincare Clinics, B2B, Banner Brands)
- Coach and mentor, the Loyalty team
**About the Role**:
- 5-10 years’ experience across customer loyalty and reward program management and delivery
- Strong commercial, P&L experience with a demonstrated track record of revenue growth and ability to meet earnings targets
- Must have experience with marketing automation platforms as a CRM / Loyalty Specialist / Manager
- Project management experience, with the demonstrated ability to effectively manage multiple projects while working under pressure
- Solving problems | Demonstrated ability to use data, knowledge and experience to identify problems potentially impacting teams or programs and proactively develop and implement effective solutions.
- Managing change | Demonstrated capability to lead, support and manage change within teams. Understanding the impact on the team and taking ownership for implementation of change.
- Communicating | Demonstrated capability to communicate clearly and concisely ensuring messages are understood by all within the team using a range of communication techniques. Ability to express ideas clearly, listen effectively and provide feedback constructively.
- Innovating and improving | Demonstrated capability to lead continuous improvement activities and encourage team members to identify ineffective processes and contribute to new ideas and ways of working.
**Education/Qualifications:
- Tertiary qualification (Business, Research, Design, Psychology, Service Design, Experience Design or related field)
**About you**:
**We value our employees by offering:
- A fantastic work culture based off our four Ways of Working - Be well, Show You Care, Make it Better and Act Now
- Ongoing professional development and career opportunities across the Wesfarmers Health Division and the broader Wesfarmers Group
- Access to employee benefits across Wesfarmers including staff discounts at Bunnings, Kmart, Target, and Officeworks
- Access to Discounted Health Insurance
- Discounts at Priceline & Clear Skincare
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