
Brand & Communications Specialist
2 days ago
Take the next step in your Marketing career
- Develop your skills and learn from a team of dedicated and passionate marketers
- Be part of a truly engaged, collaborative
**What's on offer?**:
We’ve recently reorganised our marketing function and as a result, we’re recruiting a Brand & Communications Specialist who is ready to take the next step in their career.
Working across ABN Victoria’s two retail brands - Boutique Homes and Homebuyers Centre, you will use your expertise to develop and implement brand strategies and engaging communications that deliver strong brand awareness, consideration and brand advocacy.
You can expect to use your skills in strategy and execution and your understanding of brand, customer segmentation and needs analysis.
Reporting to the Marketing Manager - Brand & CX, key responsibilities include:
- Develop and execute the performance of brand communications and initiatives
- Partner with the Media agency to develop and optimise media strategy
- Define customer personas and journey maps for each brand
- Ensure brand standards are maintained across all communications
- Develop, implement and execute brand marketing campaigns
- Develop and maintain collateral suite for each brand
**What can you bring?**:
You will be a customer-centric marketing professional who brings passion and enthusiasm to every project, every day.
You will have excellent skills in communication, copyrighting, project management and a real eye for detail. Your personal time management and ability to work to changing priorities will ensure your ongoing success.
Your experience and capabilities include:
- Bachelor’s degree in Marketing, Communications or Business
- High level proficiency in brand management and stakeholder management
- Solid understanding of principles of customer experience
- Growing skills in strategy and planning
- Ability to effectively manage multiple projects and prioritise
- Strong level of analytic capability and problem solving
- Passion for Marketing specialisations
**Who are we?**:
ABN Group is Australia’s leading construction, property and finance company with operations in both Victoria and Western Australia. We lead the market in every segment from first homes to luxury residences and we exist to deliver the dream of home ownership. In Victoria you may better know us as Boutique Homes and Homebuyers Centre.
**Why work with us?**:
- Reward and recognition programs that celebrate you
- Health and wellbeing plans that look after you, including an Employee Assistance Program
- A culture of belonging where you get to be you
- You get to take your career anywhere you dare to dream - you own it
- Hybrid work arrangements available to support you in work and life
- Volunteer opportunities with amazing charity partners
- An accessible and supportive leadership team with clear vision and purpose
- A values platform that underpins who we are and how we operate
- ABN Group is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion and represents the communities in which we work._
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